Core Insights - China Broadcasting Network is leveraging the "Year of Ultra HD Development" as a strategic opportunity to upgrade its network, content, and terminal chains, aiming for over 50% penetration of ultra HD terminals by the end of the year [1][2] Group 1: Ultra HD Set-Top Box Deployment - As of November, China Broadcasting Network has promoted over 450,000 ultra HD set-top boxes in Beijing, with a cumulative total exceeding 2.8 million units [1] - The ultra HD insertable micro set-top box has been promoted with over 100,000 units in Beijing, featuring lightweight, intelligent, and highly compatible characteristics for user convenience [2] Group 2: Technical Features and User Experience - The ultra HD insertable micro set-top box addresses traditional issues such as multiple connections and complex operations, reducing its size by over 80% compared to standard set-top boxes [2] - It supports 4K ultra HD transmission, providing a stable, clear, and smooth viewing experience, and includes a universal remote that can control both the TV and the set-top box [2] Group 3: Comprehensive Development Strategy - China Broadcasting Network is advancing a coordinated development of network, content, terminals, and scenarios to create a high-quality ultra HD audiovisual service system [2] - The company is accelerating the transition of cable television networks to fiber-optic and intelligent systems, enhancing the capacity to support ultra HD services [2]

Core Insights - The promotion of ultra-high-definition (UHD) set-top boxes by China Broadcasting Network is gaining momentum, with over 450,000 units promoted in Beijing and a total of over 2.8 million units nationwide by the end of the month [1] - The ultra-high-definition plug-in micro set-top box, a key innovation by the National Radio and Television Administration, has been deployed in over 100,000 units in Beijing, offering a lightweight, intelligent, and highly compatible user experience [1][3] Group 1 - The ultra-high-definition plug-in micro set-top box addresses issues of traditional set-top boxes, such as multiple connections and complex operations, by being over 80% smaller and directly connecting to the TV's HDMI port [3] - This new device supports 4K UHD transmission, providing a stable and clear viewing experience, and features a universal remote that can control both the TV and the set-top box with a single button [3][4] - The deployment of these devices is part of a broader strategy to enhance the quality of cable television services and achieve a target of over 50% UHD terminal penetration by the end of the year [1][6] Group 2 - China Broadcasting Network is conducting on-site inspections to ensure installation quality and user satisfaction, reinforcing the importance of user experience in the deployment of new technologies [6] - The company is advancing a comprehensive development strategy that integrates network, content, terminal, and application scenarios to create a high-quality UHD viewing service system [6] - As part of this initiative, nine new UHD channels have been added to the national transmission coverage, with plans to further enrich the audiovisual content supply [6]

Core Viewpoint - The company has made significant progress in promoting ultra-high-definition (UHD) set-top boxes, exceeding its annual targets and achieving a penetration rate of over 60% by the end of November 2025 [1][3]. Group 1: Promotion and Achievements - The company plans to promote over 450,000 UHD set-top boxes within the year, with a cumulative total of over 2.8 million units [1]. - The penetration rate of UHD set-top boxes has surpassed 60%, indicating strong market acceptance and demand [1]. - The ultra-high-definition insertable micro set-top box, developed under the guidance of the National Radio and Television Administration, has achieved a breakthrough of over 100,000 units in the Beijing cable television network [1]. Group 2: Product Features and User Experience - The ultra-high-definition insertable micro set-top box is characterized by its lightweight, intelligent design, and high compatibility, leading to innovation in industry terminals [1][3]. - Users have reported that the compact design and plug-and-play features of the micro set-top box, along with a universal remote control, have simplified the viewing experience and significantly enhanced user satisfaction [3]. Group 3: Strategic Initiatives and Future Plans - The company is enhancing its "Gohua mini" brand image and increasing the integration and supply of UHD content [3]. - The company aims to expand the coverage of UHD insertable micro set-top boxes and respond to the "2+5+N" vertical business strategy of China Broadcasting, promoting UHD services in various settings such as homes, hotels, and senior communities [3].