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2025世界场馆论坛在杭启幕 全球会展场馆首次系统性“同场对话”
人民网-国际频道 原创稿· 2025-11-28 06:10
Core Insights - The 2025 World Venue Forum, hosted by the China Exhibition Hall Association, took place from November 26 to 28 in Hangzhou, marking China's first global venue-themed international forum [1] - Over 300 representatives from domestic and international exhibition centers, event organizers, service companies, and industry organizations attended to discuss the redefinition and value enhancement of exhibition venues in the new era [1] Group 1: Industry Transformation - The global exhibition industry is undergoing profound changes, with venues transitioning from a focus on investment and physical space supply to prioritizing operational efficiency, service quality, and industry-driven capabilities for high-quality development [1][2] - Venue operators and industry representatives from countries such as Germany, Belgium, Thailand, Indonesia, and Brazil shared their experiences in venue upgrades, business model innovation, ESG implementation, and international market expansion [2] Group 2: Common Challenges - Common challenges faced by venues globally include shifting from "scale expansion" to a dual focus on "operations and services" amid overall supply abundance [2] - There is a need to reshape management and business models through digitalization, green low-carbon initiatives, and ESG principles, transitioning from a singular "building space" to a comprehensive platform that connects industrial chains, innovation chains, and urban renewal [2] Group 3: China's Position in the Global Market - China's exhibition industry ranks among the world's leaders, with a significant number of venues and total area, providing a solid foundation for industry development and participation in global discussions [3] - Major venues in China, such as the Shanghai New International Expo Center and Hangzhou International Expo Center, shared insights on new roles and responsibilities, ESG practices, and collaborative industry chain operations [3] Group 4: International Cooperation - The forum highlighted international cooperation, with the China Exhibition Hall Association signing three strategic cooperation memorandums with associations from Thailand, Indonesia, and Brazil [3] - These agreements aim to establish long-term collaboration mechanisms in areas such as industry information sharing, project exchanges, talent training, and practices in digitalization and green development [3] - The signing of these memorandums signifies the establishment of stable industry cooperation "pivots" in the ASEAN and Latin American regions, facilitating institutional connections between Chinese venues and international partners [3]