酒业新消费趋势
Search documents
第二十三届中国国际酒业博览会将于10月17日至10月19日在武汉举行
Zheng Quan Ri Bao Wang· 2025-09-15 09:21
Core Insights - The 23rd China International Wine Expo aims to promote high-quality development in the wine industry and explore innovation and digital transformation in the new consumption era [1][2] - The event will take place from October 17 to October 19, 2025, at the Wuhan International Expo Center, featuring over 20 high-profile and interactive specialized meetings and professional activities [1] Industry Trends - The wine consumption market is experiencing rationalization, personalization, youthfulness, and lower alcohol content, which are seen as new drinking trends rather than mere trends [2] - Companies are encouraged to focus on the preferences of young consumers and adapt their products and quality innovations accordingly [2] International Engagement - The expo will feature over 20 foreign embassies and international exhibition groups, with dedicated international exhibition areas for countries such as France, Italy, and Argentina [2] - The main forum will emphasize themes of co-existence, empathy, and sharing, highlighting the international character of the expo [2] Market Connection - The expo is expected to attract 50,000 professional attendees and 300,000 general visitors, showcasing its broad reach and strong professionalism [3] - A one-on-one business negotiation setup and digital tools will facilitate precise market connections for participating companies [3] Social Responsibility - The expo will launch a national rational drinking awareness week, marking it as the largest and most influential public welfare event in the domestic and international wine industry [3]
第二十三届中国国际酒业博览会新闻发布会在北京圆满举行
Qi Lu Wan Bao· 2025-09-15 07:25
Group 1 - The 23rd China International Wine Expo will be held from October 17 to October 19, 2025, at the Wuhan International Expo Center, featuring over 20 high-profile and interactive events [1] - The expo aims to promote high-quality development in the wine industry, explore innovation and digital transformation, and create a platform for global wine culture [1] - Key events include the opening ceremony, the World Famous Wine Value Conference, and various professional competitions and seminars [1] Group 2 - The wine consumption market is shifting towards rationality, personalization, youthfulness, and lower alcohol content, indicating a new drinking trend rather than just a trend [2] - Companies should focus on the preferences of young consumers and adapt their products and quality innovations accordingly [2] - The expo will enhance international exchanges by inviting over 20 foreign embassies and international exhibition groups, with dedicated international exhibition areas [4] Group 3 - The expo is expected to attract 50,000 professional visitors and 300,000 general attendees, with a focus on core channel merchants and professional buyers [6] - A digital precision matching tool will be available to help exhibitors meet their business needs [6] - The expo will emphasize brand building and internationalization, attracting numerous well-known domestic and international wine companies [6] Group 4 - A nationwide rational drinking awareness campaign will be launched during the expo, marking it as the largest and most influential public welfare event in the domestic and international wine industry [6] - The theme "October in Jiangcheng, a date with fine wine" has been officially announced, promoting the event to the public [8]