来源：旅界 京城安缦消失前夜，撕开顶奢最后体面。 01 昨晚，一则颐和安缦酒店将于本月底摘牌的消息，在行业内引发热议。 颐和安缦官方公众号显示，从 2025年12月30日起，这家曾经站在北京奢华酒店金字塔尖的庞然大物， 将正式结束与安缦集团长达十七年的联姻。 它有了一个新名字：北京颐和宾馆。 至于换牌理由，北京颐和园宾馆有限公司给出的口径是，基于市场需求与文化传承的战略升级，核心服 务团队和运营标准保持稳定，硬件设施将进一步更新。 圈外朋友对此褒贬不一。 在一些人看来，这意味着北方市场又一次失去世界级品牌的身影，是消费收敛时代里的一声叹息，但也 有人毫不留情，认为颐和安缦早已掉队，多年以前就是安缦体系里的地板。 事实上，如果你此刻打开携程，会看到 12 月中旬的基础房型价格3800 元含双早，还附送两张颐和园门 票。 3800元是什么概念？ 在当下的北京高端酒店市场，这个价格仅为前门文华东方的三分之一，与王府井文华东方、宝格丽、华 尔道夫等一线奢牌酒店相比，也明显低了一个梯度，说句彻底掉队并不为过。 瑜舍，是太古地产居舍系列的第一号作品，颐和安缦，是安缦集团在中国的第一家分号。 即便放在安缦自己的体系里，落差 ...

Group 1: Global Hotel Industry Trends - The tourism industry in Europe, the Middle East, and Africa is experiencing record growth, with Africa's tourism sector seeing a double-digit growth rate in the first half of the year, particularly in South Africa and Egypt [2][3] - Mino International Group plans to develop and manage 50 new hotels in Egypt in collaboration with Sunrise Resorts and Hotels, with the first phase including four flagship hotels [2] - Hilton Group announced its expansion into sub-Saharan Africa, with plans to triple its hotel count on the continent to over 160 hotels in the coming years [3] Group 2: Asia-Pacific Market Developments - The Asia-Pacific hotel industry experienced a performance surge during the "super golden week" holiday, with significant increases in occupancy rates and revenue per available room (RevPAR) in Japan [5][6] - Huazhu Group and Jinjiang Hotels reported a combined guest reception exceeding 23.5 million during the holiday, with Huazhu achieving a 36% year-on-year increase in guest numbers [6] Group 3: Hotel Group Executive Changes - Several hotel groups announced executive appointments, including Shangri-La Group appointing Xu Haochun as Chief Development Officer for China and Marriott International naming Gautam Bhandari as Chief Development Officer for the Asia-Pacific region [9][10] Group 4: Third Quarter Financial Reports - Among ten monitored hotel groups, only half reported year-on-year profit growth for Q3 2025, with Jinjiang Hotels achieving a net profit of approximately 375 million yuan, a 45.45% increase [12] - Major international hotel groups like Marriott, InterContinental, and Hyatt saw RevPAR growth of less than 1%, while Wyndham experienced a 5% decline [12][15] Group 5: Hotel Asset Transactions - In October, 46 hotel assets were listed for sale or auction, with nine hotels having auction prices exceeding 100 million yuan, but no hotels were sold during the month [16][17] Group 6: Hotel Openings and Signings in China - In October, 245 new hotels opened in China, a decrease from 293 in September, indicating a market adjustment post-holiday [18] - The luxury and high-end hotel segment saw significant new openings, including multiple projects from Hilton and Accor [19][20] Group 7: Luxury Hotel Rankings and Analysis - The luxury hotel sector is focusing on brand rejuvenation and consumer engagement, with brands like Rosewood and Shangri-La launching new initiatives to attract younger generations [24][25] - The ABN Index for luxury hotels showed a decline in most metrics except for media and new media indices, indicating a need for improved customer engagement strategies [31][32]