本次大会介绍了《北京市文化和旅游局等10部门关于促进住宿业高质量发展的若干措施》和《打造旅游 住宿品牌重点项目支持政策》。未来5年，北京酒店行业将围绕"一核一主一副、两轴多点一区"的城市 空间结构，优化住宿服务产品供给，促进业态融合创新，更好发挥酒店业在促消费、惠民生、稳就业等 方面的重要作用，助力国际一流旅游城市和全球旅游目的地建设。 下一步，北京将在全市范围内，根据不同区域的功能定位打造差异化、特色化、品牌化住宿产品。扩大 中端酒店市场，引导与三、四星级标准相当的中端酒店通过提升改造、品牌引领、数字赋能实现提质焕 新。推动中小酒店转型升级，鼓励连锁化经营，提升规范化管理水平和服务品质。鼓励酒店开展老旧建 筑主体改造、内部装修升级、水电气热改造、设施设备更新，完善"平急两用"功能。 本报北京1月23日电(记者施芳)记者从日前举办的北京市酒店行业发展大会获悉，到2030年，北京市将 打造10个集聚国际国内知名酒店品牌的高端酒店集群，培育星级旅游饭店、绿色旅游饭店、精品旅游饭 店、主题酒店等高品质酒店600家以上。 ...

Core Viewpoint - The Beijing hotel industry aims to achieve high-quality development by 2030, focusing on creating a diverse and well-structured hotel landscape with over 600 high-quality hotels and a chain rate exceeding 60% [1][2] Group 1: Development Goals - By 2030, Beijing plans to establish 10 high-end hotel clusters featuring internationally and domestically renowned brands [1] - The city aims to cultivate over 600 high-quality hotels, including star-rated, green, boutique, and themed hotels [1] - The hotel industry will focus on optimizing service offerings and promoting innovation to enhance consumer experience and support the city's status as a global tourism destination [1] Group 2: Strategic Directions - The hotel sector will emphasize quality, convenience, digitalization, sustainability, integration, and internationalization in its development [1][2] - There will be a focus on differentiated and branded accommodation products tailored to various regional functions [2] - The expansion of the mid-range hotel market will be encouraged, with an emphasis on upgrading standards and enhancing service quality [2] Group 3: Support Measures - The government will provide integrated services to support hotel enterprises in areas such as financing, resource matching, and operational management [2] - Initiatives will be taken to encourage the renovation of old buildings and the upgrade of facilities to improve service capabilities [2] - The promotion of brand influence through chain operations and standardized management practices will be supported [2] Group 4: Innovation and Quality - The development of new hotel business models will be encouraged, integrating cultural and entertainment elements to enhance consumer engagement [3] - The focus will be on cultivating boutique hotels that offer unique cultural experiences and enhance brand value [3] - Platforms will be guided to improve transparency and optimize evaluation mechanisms for accommodation services [3]