Workflow
金融科技服务下沉市场
icon
Search documents
分期乐:以科技赋能消费金融,助力实体经济高质量发展
Sou Hu Cai Jing· 2025-09-29 08:30
Group 1: Core Business and Market Position - The core business segment of Lexin Group, Fenqile, has established a differentiated competitive advantage in the consumer finance sector through its "scenario + installment" model [1] - As of the end of Q2 2025, the inclusive business initiative "Believe in Small Dreams" has served over 4 million users, with over 70% of users from lower-tier cities, demonstrating its role in supporting the real economy [1] Group 2: Target Audience and Consumer Experience - Fenqile Mall focuses on the consumption needs of the post-95 generation, offering innovative services such as the "Zhenpin Hui" quality brand section and a factory-direct supply model [2] - The platform has obtained the highest-level authorization from well-known domestic and international brands in high-frequency categories like beauty and 3C, creating a trust loop among brands, platforms, and users [2] - The scenario-based solutions provided by Fenqile effectively lower purchase barriers and enhance consumption flexibility for young consumers [2] Group 3: Technological Advancements and Risk Control - Fenqile's inclusive business has optimized the entire process with online precise risk control, on-site services, and the fastest loan disbursement in 1 minute, driven by Lexin Group's self-developed "Singularity" AI model [3] - The AI model has been deeply applied in research efficiency, internal tools, and business empowerment scenarios, with plans to expand from 50 to over 100 AI intelligent positions by the end of the year [3] - This technological empowerment has transformed the traditional "people find funds" model into an intelligent matching system of "funds find people," supporting the growth of individuals and small enterprises [3] Group 4: Commitment to Social Responsibility and Future Outlook - Fenqile adheres to a user-centric philosophy, covering diverse needs such as personal consumption and small business financing, serving over 200 million high-quality growth customers [4] - Lexin Group has been recognized six times in the "Top 500 Service Enterprises in China," highlighting its benchmark value in promoting consumption growth and serving the real economy [4] - Looking ahead, Fenqile aims to deepen technological research and enhance the application of the "Singularity" AI model and intelligent agent matrix to create a safer and more efficient consumer finance ecosystem [4]