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最贵英语考试,要破产了
投资界· 2025-05-18 07:56
以下文章来源于网易数读 ,作者网易数读 网易数读 . 网易旗下栏目,用数据说话。 主办方亏麻了。 作者 I 叶榆北 来源 I 网易数读 (ID:datablog163) 提到雅思,多少"留子"恨得咬牙切齿。花两千多考试、八千多上直播课,却还是卡在 6 .5 分的地狱循环里,只能一次次重考。 最近包括考研名师周思成,都加入了"连考大军",十天内四场雅思,只为用四张 8.5 分成绩单打脸网友对自己成绩造假的质疑。 不少"考鸭"纷纷自嘲,原来不是系统压分,是自己水平确实不够。就在考生刷分刷到破产的同时,遥远的大不列颠传来雅思主办方要 破产的消息。 据《卫报》披露,雅思考试主办方之一的英国文化协会(Britis h Coun c il)正陷入严重财政危机,其 CEO 警告如果政府不采取行动 挽救,英国文化中心将在十年内"消失" [ 1]。 "雅思破产", 中国考生第一个不同意 在绝大多数中国考生眼里,说雅思主办方要破产了,估计是没人会愿意买账的: "这可是动辄 2000+ 雅思考试报名费啊,有人爱马仕铅笔都攒了好几根,怎么还会撑不下去?这我真不信。" 坊间也最爱调侃,雅思考试才是世界知名奢侈品牌,纯正英国血统、分店遍 ...
中国最贵的英语考试,开始闹破产了?
虎嗅APP· 2025-05-15 13:03
网易数读 . 网易旗下栏目,用数据说话。 以下文章来源于网易数读 ,作者网易数读 本文来自微信公众号: 网易数读 ,作者:叶榆北,设计:卜卜脆、秋瞳,题图来自:AI生成 提到雅思,多少"留子"恨得咬牙切齿。花两千多考试、八千多上直播课,却还是卡在 6.5 分的地狱循 环里,只能一次次重考。 最近包括考研名师周思成,都加入了"连考大军",十天内四场雅思,只为用四张 8.5 分成绩单打脸网 友对自己成绩造假的质疑。 不少"考鸭"纷纷自嘲,原来不是系统压分,是自己水平确实不够。就在考生刷分刷到破产的同时,遥 远的大不列颠传来雅思主办方要破产的消息。 据《卫报》披露,雅思考试主办方之一的英国文化协会 (British Council) 正陷入严重财政危机, 其 CEO 警告如果政府不采取行动挽救,英国文化协会将在十年内"消失" [1] 。 一、"雅思破产",中国考生第一 个不同意 在绝大多数中国考生眼里,说雅思主办方要破产了,估计是没人会愿意买账的: 这可是动辄 2000+ 雅思考试报名费啊,有人爱马仕铅笔都攒了好几根,怎么还会撑不下去?这我真不 信。 坊间也最爱调侃,雅思考试才是世界知名奢侈品牌,纯正英国血统、分店 ...
中国最贵的英语考试,开始闹破产了
3 6 Ke· 2025-05-15 03:27
Core Insights - The British Council, one of the main organizers of the IELTS exam, is facing severe financial difficulties and may disappear within a decade if government intervention does not occur [1][16][21] Group 1: Financial Situation of the British Council - The British Council's revenue from teaching and exams peaked at £727 million in the 2016-2019 fiscal years but plummeted to £448 million in the 2021 fiscal year due to the pandemic, representing a nearly 40% decline [12] - By the 2024 fiscal year, the British Council's net loss was £66 million, with its available reserves falling to negative £4.3 million, indicating a critical financial state [17] - The organization has been increasingly reliant on IELTS exam revenues, which accounted for 71.2% of total income in 2024, the highest proportion in a decade [13] Group 2: IELTS Exam Market Dynamics - The IELTS exam is a significant global business, with 4 million tests conducted annually, 23% of which are from China and the US [9] - The IELTS exam fees have consistently increased, with the cost in mainland China currently at ¥2,170, making it one of the highest globally [8] - The British Council has lost its competitive edge in the Indian market to IDP Education, which has seen a significant increase in IELTS revenue, highlighting the competitive pressures in the market [24] Group 3: Impact of COVID-19 - The pandemic caused a halt in in-person IELTS exams, leading to substantial financial losses for the British Council, which had to maintain operational costs despite reduced income [16][21] - The British Council's attempts to recover included layoffs and selling off parts of its business, but these measures have not sufficiently stabilized its financial situation [21][24]