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不只是看烟花,2026跨年夜还在看什么?
Tai Mei Ti A P P· 2025-12-31 11:47
Group 1 - The core event of the news is the New Year's Eve celebrations across various cities in China, highlighting the growing trend of "cross-year economy" which has become a significant driver of winter consumption and urban vitality [5][6] - The cross-year economy is characterized by diverse activities ranging from cultural performances to immersive experiences, catering to the emotional and experiential needs of consumers, particularly the younger generation [5][6][9] - Data from Meituan Travel indicates a 117% increase in bookings for cultural and tourism activities during the New Year period, with searches for "cross-year fireworks shows" and "cross-year concerts" rising over 500% [3][5] Group 2 - The trend of cross-year celebrations has evolved beyond mere festivities to encompass a full consumption ecosystem, integrating dining, accommodation, shopping, and cultural experiences [6][7] - The rise of new consumption patterns is evident as businesses innovate to meet the emotional value demands of consumers, leading to unique offerings such as outdoor music events and themed dining experiences [5][6][9] - The phenomenon of "cross-year economy" is expanding from first-tier cities to lower-tier cities, with local characteristics being incorporated into celebrations, thus enhancing regional tourism and local product sales [6][7]
彻底爆发!暴涨近20倍!
券商中国· 2025-04-20 06:40
Core Viewpoint - The article highlights a significant surge in traffic and transaction volume for Chinese e-commerce platforms, particularly DHgate and Taobao, driven by recent U.S. tariff policies and consumer demand for cost-effective products [1][3][8]. Group 1: DHgate Performance - DHgate has experienced explosive growth, with transaction volume increasing over 100% across 97 countries, and daily new registered buyers growing nearly 20 times since April 15 [5][6]. - The app's iOS downloads peaked with an 18-fold increase compared to April 12, while Android downloads surged by 16 times, leading to a top 3 ranking in the U.S. free app store [4][6]. - Key product categories showing significant growth include home appliances (962%), outdoor equipment (195%), and hair products (671%) [5]. Group 2: Taobao Performance - Taobao has also seen a dramatic increase in downloads, ranking first in 16 countries and within the top ten in 123 countries, with overseas downloads rising from over 100,000 to 326,000 in just three days [7]. - The app's download growth in North America and Europe reached 483% and 439%, respectively, indicating strong international interest [7]. Group 3: Market Trends and Future Outlook - The article questions whether the current surge in traffic for DHgate and Taobao can be sustained, noting that while short-term spikes may be temporary, the demand for high-value products among U.S. consumers is noteworthy [8]. - The potential discontinuation of the T86 customs exemption may impact long-term logistics cost advantages for DHgate, but the overall trend suggests a continued growth in cross-border e-commerce due to rising inflation and cost pressures in the U.S. retail sector [8]. - Competitors like Temu and Shein are also adjusting prices due to increased operational costs from tariffs, indicating that while prices may rise, the demand for affordable products may persist [9].