Core Insights - The sales of flight pass cards during the Double 11 shopping festival have surged, with over 600,000 units sold by November 4, 2023, and nearly 80% of these being cross-border flight passes [1] - Major airlines such as China Southern Airlines, All Nippon Airways, and China Eastern Airlines have seen significant sales, with individual products exceeding 10,000 units sold, and China Southern's single economy class flight pass card surpassing 90,000 units [1] - Cathay Pacific and AirAsia also reported strong performance, with Cathay Pacific's products selling nearly 20,000 units and AirAsia's booking volume increasing over 80% year-on-year [1] Group 1 - The flight pass cards are popular due to their affordability and flexibility, allowing consumers to book flights at lower prices compared to regular bookings [2] - For instance, a round-trip flight from Beijing to Osaka typically costs over 2,000 yuan, while the flight pass card allows booking for only 1,600 yuan, saving over 400 yuan [2] - The high cost-performance ratio and flexibility of flight pass cards have created a robust demand-supply situation, indicating a shift in consumer preferences towards rights-based flight products [2]