鲜啤市场增长

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山西汾酒2024年营收、净利均两位数增长;茅台文旅招募京东平台文创店铺线上运营商
Mei Ri Jing Ji Xin Wen· 2025-04-29 23:06
Group 1: Shanxi Fenjiu - Shanxi Fenjiu achieved revenue of approximately 36.01 billion yuan in 2024, representing a year-on-year growth of 12.79% [1] - The net profit attributable to shareholders was about 12.24 billion yuan, with a year-on-year increase of 17.29% [1] - In Q1 2025, the company reported revenue of around 16.52 billion yuan, a growth of 7.72% year-on-year, and a net profit of approximately 6.65 billion yuan, up 6.15% year-on-year [1] Group 2: Chongqing Beer - Chongqing Beer reported Q1 2025 revenue of about 4.36 billion yuan, reflecting a year-on-year increase of 1.46% [2] - The net profit attributable to shareholders was approximately 473 million yuan, with a year-on-year growth of 4.59% [2] - Beer sales reached 883,500 kiloliters, an increase of 1.93% compared to the same period last year [2] Group 3: Moutai Cultural Tourism - Moutai Cultural Tourism Company announced the recruitment of an online operator for its cultural and creative store on JD.com to expand its online market [3] - The service period for the operator is three years, with annual assessments for contract renewal [3] - This initiative aims to enhance product exposure and sales channels, potentially increasing revenue and engaging younger consumers [3] Group 4: Lehui International - Lehui International expects its fresh beer segment to break even in 2025 after addressing losses in 2024 due to high fixed asset depreciation and operational costs [4] - The company has shifted its tavern model to a franchise approach to reduce investment and financial pressure [4] - Fresh beer is identified as a new growth trend in the domestic beer market, with significant potential for future expansion [4]