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黄金消费分化
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金价居高不下 黄金消费现新趋势
Price Trends - International gold prices have been fluctuating at high levels, with domestic gold jewelry prices also remaining elevated, leading to some brands pricing their gold products above 1300 RMB per gram and recovery prices exceeding 900 RMB per gram [1][2] - As of November 16, 2023, Chow Tai Fook's gold jewelry was priced at 1315 RMB per gram, while other brands like Luk Fook and Chow Sang Sang had similar pricing around 1313 RMB and 1310 RMB per gram respectively [2][3] - The COMEX gold price reached 4084.4 USD per ounce on November 14, 2023, with a closing drop of 2.62% [3] Consumption Trends - China's gold consumption for the first three quarters of 2025 was 682.73 tons, a year-on-year decrease of 7.95%, with gold jewelry consumption down 32.50% to 270.036 tons, while gold bars and coins saw a 24.55% increase to 352.116 tons [4] - The demand for lightweight and high-value gold jewelry remains strong, with retail sales of products weighing 10 grams or less accounting for 45% of total gold jewelry sales in the first half of 2025 [4] Industry Dynamics - Retailers are focusing on increasing the gross profit contribution per gram of gold jewelry through three main strategies: raising brand usage fees, improving wholesale margins, and optimizing product structures to enhance the proportion of high-margin products [5] - The gold production in China for the first three quarters of 2025 was 271.782 tons, a year-on-year increase of 1.39%, with total gold production (domestic and imported) reaching 392.931 tons, up 3.6% [6] Company Performance - Zijin Mining reported a revenue of approximately 254.2 billion RMB for the first three quarters of 2025, a year-on-year increase of 10.33%, with net profit attributable to shareholders rising by 55.45% to about 37.864 billion RMB [7] - The company's gold production for the first three quarters was 65 tons, a 20% increase year-on-year, with the third quarter alone producing 24 tons, reflecting a 7% quarter-on-quarter growth [7]