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10元快剪店兴起
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“十元快剪”来袭,理发行业的“韭菜”割不动了?
Hu Xiu· 2025-08-05 01:06
Core Insights - The hairdressing industry in China is experiencing a dichotomy, with luxurious salons facing closures while low-cost quick haircut shops are proliferating [1] - High-end salons that previously charged over 100 yuan for services are now struggling, with some stylists transitioning to 10 yuan quick cut shops or even setting up roadside stalls [1] - The trend indicates a significant shift in consumer preferences and spending habits within the hairdressing sector [1] Industry Trends - The rise of 10 yuan quick cut shops reflects a growing demand for affordable hair services among consumers [1] - Many upscale salons, despite their lavish decor and high prices, are reporting unprofitability, indicating a potential oversaturation in the high-end market [1] - The financial struggles of mid to high-end salons suggest a redistribution of consumer spending towards more budget-friendly options [1]