24%+市场

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“24%+”市场,还能“下有对策”?
Ge Long Hui· 2025-06-19 10:56
Core Viewpoint - The "24+" credit business faces significant challenges following the recent "assistance loan regulations," which may limit its operational space, yet there remains skepticism about the complete disappearance of this market [1][5]. Group 1: Market Existence and Demand - The existence of the market is not synonymous with demand; customers seek credit rather than specifically "24+" credit, indicating that the subprime credit market may persist under certain risk-cost considerations [2]. - The new regulations set a clear interest rate cap of 24% for credit business conducted by banks and assistance platforms, but there may still be loopholes in product design that allow for additional fees to be charged [2][3]. Group 2: Potential Product Structures - One potential structure involves charging "24% + platform service fees" or "24% + platform rights," where these additional charges are designed to appear separate from the loan product, potentially avoiding inclusion in the "comprehensive financing cost" [2][3]. - Another approach could involve using alternative funding sources, such as small loans combined with credit guarantee insurance, which may allow for continued operation in the "24+" market despite the new regulations [3][4]. Group 3: Industry Sentiment and Future Outlook - Many platforms are currently in a state of observation, uncertain about the sustainability of "24+" operations post-regulation, but they acknowledge that those focused on this market will face significant performance and operational pressures in the near term [5][6]. - The long-term outlook for the "24+" market appears bleak, with leading platforms and institutions gradually exiting, and smaller banks facing increasing challenges as their net interest margins shrink [6].