动力续航方面，新车搭载最大功率30kW、峰值扭矩110N·m的驱动电机，提供三档能量回收模式，CLTC综合续航为210公里，支持22kW直流快充，也 适配家用慢充条件，满足用户通勤、接送、近郊出游等多类场景需求。 9月13日，睿蓝汽车全新A00级纯电车型——睿蓝蓝气球正式上市。新车官方指导价为4.69万元，9月30日前下订可享1000元订金抵扣5000元购车金的优 惠，限时售价4.29万元。 新车以"全家都喜爱，人人都爱开"为开发理念，致力打造满足家庭多场景使用的精品纯电小车，完美契合当前A00级纯电市场从"基础代步"向"品质出 行"转变的趋势。伴随用户对纯电小车在驾驶体验、实用性、设计及安全性等方面提出更高要求，睿蓝蓝气球试图通过多维产品力满足家庭多场景使用需 求。 外观上，睿蓝蓝气球外观采用活泼风格设计，配备森灵瞳光LED前大灯、14英寸轮毂和微笑前脸造型，提供大海蓝、小草绿、云朵白、蜜桃粉等多种车 身颜色及蓝白双拼配色可选。 内饰方面，睿蓝蓝气球车内配备9.2英寸液晶仪表与8英寸中控屏，支持语音控制、手机APP远程车控、蓝牙钥匙等功能，年轻用户可轻松实现智能互 联，长辈操作也同样简便直观。 空间方面，车 ...

Core Viewpoint - The launch of the new A00-level electric vehicle, RuiLan Blue Balloon, aims to redefine urban short-distance travel with a competitive price and advanced product features [1][16]. Pricing and Promotions - The official price of the RuiLan Blue Balloon is set at 46,900 yuan, with a limited-time launch price of 42,900 yuan until September 30. Customers can enjoy a deposit discount of 1,000 yuan against a purchase price of 5,000 yuan [1][3]. Market Positioning - The A00-level electric vehicle market is transitioning from basic transportation to quality travel, with consumer demands evolving towards vehicles that are enjoyable to drive, practical, aesthetically pleasing, and safe [3][5]. - RuiLan Blue Balloon is designed with the concept of being loved by the whole family, targeting diverse usage scenarios for families [3][5]. Product Features - The vehicle features a playful design with options for various colors and a spacious interior layout, including a flexible four-seat design and an expandable trunk capacity of 800 liters [6][8]. - Safety features include dual airbags, parking sensors, and a high-strength body structure, ensuring comprehensive protection for family travel [9]. Performance and Technology - The RuiLan Blue Balloon is equipped with a 30 kW efficient drive motor, providing a maximum torque of 110 N·m and a CLTC comprehensive range of 210 kilometers, suitable for daily commuting and short trips [11]. - It supports 22 kW fast charging, allowing for quick energy replenishment, and is compatible with home charging environments [11]. Smart Features - The vehicle integrates practical and user-friendly technology, featuring a 9.2-inch digital instrument panel and an 8-inch central control screen, with voice control capabilities for enhanced safety [13][14]. Market Impact - RuiLan Blue Balloon is expected to become a preferred choice for young families and urban consumers due to its competitive pricing and superior product features, reflecting the brand's deep understanding of user needs [16].