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4次上市未果,曾估值300亿,喜马拉雅“卖身”!
Ge Long Hui· 2025-06-11 07:25
Core Insights - The leading online audio platform, Ximalaya, has been acquired by Tencent Music Entertainment Group for a total consideration of approximately $1.29 billion, which includes $1.26 billion in cash and about 5.57% equity [1][2] Company Overview - Ximalaya was founded in 2012 and has become a well-known online audio platform over its 13 years of operation [4] - The company has attempted to go public four times but has not succeeded, with its valuation previously reaching as high as $30 billion [4][7] Financial Performance - Ximalaya has undergone 12 rounds of financing, raising nearly $15 billion, with a peak valuation of $4.3 billion in 2020 [6] - The company reported cumulative losses of approximately $4.8 billion from 2018 to 2022, with losses decreasing to $296 million in 2022 [8][9] - In 2023, Ximalaya achieved a net profit of $5.3 billion, primarily through cost-cutting measures, including a significant reduction in workforce by 39.26% [9] User Engagement and Revenue Growth - Revenue growth has slowed significantly, with revenue increasing from $8.4 billion in 2021 to $8.6 billion in 2023, reflecting a growth rate decline from 43.7% to just 1.7% [10] - Monthly active users grew from 267 million in 2021 to 302 million in 2023, with growth rates dropping from 8.7% to 3.9% [10] Strategic Implications - Tencent Music's recent financial performance, with Q1 2025 revenue of approximately $10.1 billion, supports the acquisition and potential synergies between the two companies [10][11] - The founders of Ximalaya emphasized the need for collaboration in response to industry changes, stating that the merger will enhance innovation and user experience while maintaining brand identity and strategic direction [12][13]