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TikTok公会入驻马来市场:窗口期与机遇全解析
Sou Hu Cai Jing· 2026-01-31 02:07
在东南亚数字经济浪潮中,马来西亚正以独特的文化基因、政策红利与消费潜力,成为TikTok公会突围的"黄金战场"。截至 2026年1月,这个拥有3300万人口、互联网渗透率达89%的市场,日均使用TikTok时长超85分钟,电商直播观看转化率稳居东 南亚前三。随着RCEP协议深化、本地物流基建升级,以及TikTok Shop在马来西亚市场份额突破35%,一场万亿级蓝海市场的 争夺战已进入关键窗口期。 一、窗口期:政策红利与市场空白双重驱动 1. 政策红利释放期 马来西亚作为RCEP核心成员国,为TikTok公会构建了低成本运营的黄金通道: 2. 市场空白红利期 税收优惠:90%以上商品实现零关税,中国卖家出口成本降低15%-20%。某3C配件品牌通过公会运营,年节省关税超200 万林吉特。 数字自由贸易区:吉隆坡数字枢纽提供仓储、物流、支付一站式服务,企业入驻成本较传统模式下降30%。公会利用本 地仓配网络,将配送时效从7天压缩至3天。 官方扶持计划:TikTok Shop推出的"飞轮计划"为新商家提供90天免佣金、免邮权益、任务体系商品券三重福利。某中国 母婴品牌通过该计划首月GMV突破50万林吉特,ROI达 ...
Why Guggenheim Securities' Michael Morris is bullish on Netflix
Youtube· 2025-10-21 01:02
Core Business Performance - Netflix is shifting focus from subscriber count to engagement metrics, which measure the amount of time users spend on the platform [2][3] - Engagement has been a challenging metric for Netflix in recent quarters, but there are expectations for improvement in Q3 due to strong content performance [3][5] Content Performance - The company had a strong lineup of titles in Q3, including the latest season of "Squid Game," "Happy Gilmore," "Wednesday," and "K-pop Demon Hunters," which contributed significantly to engagement [4][5] Competitive Landscape - The rise of AI-generated content poses both opportunities and threats for Netflix, as it competes with platforms like YouTube that focus on short-form content [6][8][9] - Netflix is actively building its intellectual property (IP) and exploring new revenue streams, which are crucial for maintaining competitiveness in the evolving media landscape [8][10] Strategic Initiatives - Netflix is pursuing partnerships to enhance content offerings, such as collaborations with TF1 in France for live content and Spotify for exclusive video podcasts [12][13] - The company is also expanding its gaming initiatives and engaging top-performing short-form content creators to produce Netflix content [13] Future Outlook - There are predictions that Netflix will invest in NFL content in the next cycle, indicating a proactive approach to securing valuable content rights [14]
Cheer(CHR) - Prospectus
2025-08-07 20:30
As filed with the Securities and Exchange Commission on August 7, 2025 UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM F-1 REGISTRATION STATEMENT UNDER THE SECURITIES ACT OF 1933 Cheer Holding, Inc. (Exact name of registrant as specified in its charter) Not Applicable (Translation of Registrant's name into English) Cayman Islands 7374 Not Applicable (State or Other Jurisdiction of Incorporation or Organization) (Primary Standard Industrial Classification Code Number) 19F, Block ...