Brand Visibility

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Lottery.com and Sports.com Featured at Gateway with Triple-Driver Sponsorship Across IndyCar and IndyNXT
Globenewswire· 2025-06-12 14:00
Core Insights - Lottery.com Inc. has expanded its sponsorship in the NTT IndyCar and IndyNXT by Firestone series, featuring its branding on three race entries during a single weekend, enhancing brand visibility and support for young talent [1][2][9] Sponsorship Details - The partnership with Louis Foster includes the Lottery.com logo on his crash helmet and Sports.com branding on his car, extending through the end of the 2025 season, aligning with the company's long-term motorsport ambitions [4][5] - Callum Ilott continues to represent Lottery.com with high-visibility branding on his helmet, showcasing his professionalism and potential as a key partner for the brand's IndyCar strategy [7] - Sebastian Murray, backed by Lottery.com and Sports.com, carries the brands across multiple areas of his racing gear, positioning him as a significant ambassador for the company's motorsports strategy [9] Driver Performance - Louis Foster, the reigning IndyNXT champion, returns to Gateway with a strong track record, having won all three oval events in the previous season [3] - Callum Ilott is demonstrating consistent Top 10 potential and aims to showcase his skills at the high-speed oval [6] - Sebastian Murray is building on his career-best P6 finish in Detroit and is currently ranked 11th in the overall driver standings [8]
Lottery.com and Sports.com Boost Brand Visibility Through Strategic Expansion in IndyCar
Globenewswire· 2025-06-05 15:00
Core Insights - Lottery.com has extended its sponsorship agreement with British motorsport professional Louis Foster, enhancing its commitment to global brand exposure and shareholder value through motorsport partnerships [1][3] Group 1: Sponsorship Details - The extended agreement includes the display of the Sports.com logo on Foster's helmet and the front wing endplates of the Rahal Letterman Lanigan Racing 45 IndyCar for the remainder of the 2025 season [2] - The sponsorship covers all nine remaining races of the season, including notable circuits such as Road America, Mid-Ohio, and the Milwaukee Mile [2] Group 2: Strategic Goals - The partnership aims to solidify Lottery.com's presence in American motorsports and enhance global brand awareness, contributing to significant shareholder value [3] - The combination of helmet branding and prominent front-wing placement is designed to provide extensive brand exposure across various media platforms, including broadcast, digital, and live audiences [3] Group 3: Company Overview - Lottery.com Inc. operates a unified ecosystem that integrates gaming, entertainment, and sports, with brands including Sports.com, Tinbu, and WinTogether [4]