Core Insights - Target will exclusively sell cereals without certified synthetic colors by the end of May, aligning with a broader industry trend towards eliminating artificial dyes [1] Company Actions - Target has collaborated with national and owned-brand partners to reformulate products as necessary, applying this decision to both in-store and online cereals [1] - The move positions Target ahead of competitors like General Mills, which plans to phase out artificial colors by 2027, and Walmart, which aims to remove synthetic dyes from its U.S. private-label foods by January 2027 [1] Industry Context - Major packaged food companies, including PepsiCo, Campbell's, and Conagra Brands, announced last year their intentions to reduce artificial dyes in response to health initiatives [1] - The shift towards healthier product offerings is driven by increasing consumer demand for healthier lifestyles, as noted by Target's chief merchandising officer [1]

Core Insights - Target Corporation will exclusively offer cereals made without certified synthetic colors starting in May 2026, positioning itself as a leader in the retail industry for healthier food options [1] - The initiative aligns with consumer trends favoring healthier lifestyles and reflects Target's commitment to evolving its product offerings to meet customer needs [1] Group 1: Product Strategy - The new cereal assortment aims to simplify choices for families, emphasizing the importance of curating a quality product range [1] - By the end of May, 100% of cereals sold by Target will be free from certified synthetic colors, showcasing a significant shift in product formulation [1] - Target has collaborated with both national and owned brand partners to reformulate products while maintaining quality and value [1] Group 2: Broader Business Goals - This cereal update is part of Target's ongoing investments in wellness, food innovation, and product development [1] - The initiative builds on the standards set by the launch of the Good & Gather brand in 2019, which includes over 2,500 products free from artificial additives [1] - Target aims to create a differentiated grocery experience that aligns with modern family needs and expectations [1]

Hi everybody. A very good morning. Sound check.1 2 3. All good. All right.Perfect. Fantastic. All right.So, let's get started. Look around you. Somebody might be on their phone scrolling on Instagram right now.I can see so many already. Some of you might have woken up this morning drained, tired, but still first thing that you do is pick up your phone, check WhatsApp, and then you will go and brush your teeth. This is how big tech is controlling our mornings.They're controlling our mood and they are even co ...