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How To Get Your First Users
Y Combinator· 2026-01-14 15:00
How do you get a new product off the ground. And when you're just starting out, where do those first real users actually come from. You see, most people aren't early adopters.Ask yourself, how many products do you use today that you were among the first 10 users of. For most people, the answer is zero. Almost no one wants to be a startup's first paying customer.Yet, every great product still manages to find a few people willing to take that leap. The earliest version of your product only needs to do one thi ...
Shipping something to someone always wins — Kenneth Auchenberg (ex. Stripe, VSCode)
AI Engineer· 2025-07-28 19:54
Core Product Development Principle - Shipping something to someone always wins, emphasizing rapid iteration and feedback loops over big launches [1][34] - The key is enabling rapid iterative loops to get feedback from real users and maximize shots at the goal [1] - In the age of AI, this translates to building a "skateboard" first, then evolving it to a "car," ensuring a continuously viable product [2][4] - A continuously viable solution is significantly more valuable because it provides feedback along the way, avoiding building in a vacuum [5][6] Feedback Loop Implementation - Establish a feedback loop with real users who can see something, provide feedback, and allow for iterative improvements, ideally within a day [7] - Being able to ship every day is crucial for a fast feedback loop, requiring specific focus on the target customers [9] - Work with real people (not just personas) to understand their problems and build empathy [10][11] - Write the PI (Product Information) FAQ or launch blog post early to sanity check and communicate the product effectively [12] Navigating Constraints and AI Integration - Design the best product first, before considering constraints like legal, compliance, and financial aspects [15] - AI accelerates all aspects of product building, but the fundamental process of talking to users and getting feedback remains the same [26] - Product management becomes more critical as the cost of writing code approaches zero, emphasizing customer knowledge and rapid feedback [28][29]