Hot flashes are hot right now. @nicnguyen on new digital tools to identify and track signs of perimenopause: https://t.co/7cjexB5nLW ...

Women's Health & Fitness - Muscle mass is crucial for women's brain health by promoting neuron production [1] - Muscle mass correlates with protection as women age, especially important for conditions like PCOS or endometriosis due to its role in fighting insulin resistance and inflammation [2] - Sociocultural assumptions often lead women to focus on weight loss rather than strength and muscle gain, negatively impacting their health [3] - A significant percentage of women, 40% to 50%, face low bone density, contributing to osteoporosis, frailty, and dementia [4] - Hip fractures are disproportionately high in women, with 70% occurring in women, and a 30% mortality rate within one year of the fracture [4] - Health choices based on male data can negatively impact women's hormonal health [4] Emerging Questions & Research Areas - The industry needs to educate women on optimal health practices [5] - Key questions include the best ways to lose weight healthily and diets for fertility [5] - The industry is exploring the link between environmental toxins and early menopause [5] - Research is needed to design perfect workout regimes for menopause and perimenopause [5]

Menopause & Neuroscience Research - Research indicates menopause is not just a hormonal shift but a neurological upgrade, enhancing problem-solving, leadership, and decision-making skills [12] - A 2017 study showed that post-menopausal women's cognitive performance exceeded their premenopausal levels in verbal memory tasks [13][14] - During perimenopause, cognitive performance may dip but still outperforms men, with the female brain undergoing remodeling to compensate for estrogen decline [14][15][16] Societal & Cultural Perspectives - Society often devalues women post-menopause due to an overemphasis on fertility and youthfulness [18][19] - Certain cultures, like Mayan and Japanese, view menopause with increased respect, authority, and as a renewal of energy [23][24] - Cultural narratives significantly impact the experience of menopause, highlighting the importance of mindset [24][25] Business & Workplace Implications - As of 2025, 1 billion people globally will be going through menopause, representing 25% of the Canadian workforce [19][20] - Companies supporting menopausal women with flexible policies and health benefits report enhanced organizational culture, increased retention, and improved strategic innovation [20][21] - Organizations that fail to recognize and support menopausal women are leaving valuable potential untapped [21][22] Personal Transformation & Empowerment - Menopause can be a liberating experience, freeing women from societal expectations based on fertility and youthfulness [27][28][29] - Post-menopausal women report feeling more creative, decisive, and clearheaded, viewing menopause as a catalyst for prioritizing their own goals [30] - Menopause is a biologically built-in time for women to focus on themselves and pursue their aspirations [31][32][33]

Now 58, Halle Berry is taking on her most important role yet—championing women’s health. It’s a mission of both advocacy and entrepreneurship that began when her own perimenopause was misdiagnosed as herpes.https://t.co/MtCTB6DCs9 #ForbesOver50 (Photo: Cliff Watts For Forbes) https://t.co/RK9h4O4oGi ...

Now 58, Halle Berry is taking on her most important role yet—championing women’s health. It’s a mission of both advocacy and entrepreneurship that began when her own perimenopause was misdiagnosed as herpes.https://t.co/L00gPt7oH6 #ForbesOver50 (Photo: Cliff Watts For Forbes) https://t.co/lewiwSXGrV ...

Industry Overview & Problem Statement - The silence around perimenopause is a public health crisis with global consequences [4] - Women between 35 and 55 are the forgotten generation in healthcare, with perimenopause impacting them during their prime [5] - By 2030, 1200 million (1.2 billion) women worldwide will be in menopause, and 75% will experience disruptive symptoms [6] - Despite the American Heart Association recognizing menopause as a critical risk factor for heart disease in women in 2020, little action has been taken [7] Economic Impact - The US economy loses $18 million (1.8% billion) annually due to lost workdays related to menopause [9] - One in four women consider leaving their job because of untreated menopause symptoms [8] - Menopause is not just a women's health issue, but also an economic, societal, and leadership issue [14] Healthcare System & Solutions - Menopause is barely a footnote in medical education, leading to misdiagnosis and inadequate care [12] - Women often face dismissive attitudes and inadequate treatment from healthcare providers [3][12] - Medical schools should make menopause education mandatory, business leaders should create supportive workplace policies, and policymakers should advocate for women's health [15]