Windows 11

Search documents
Canalys:2025年第二季度印度PC市场同比增长6% 联想(00992)增幅最大
智通财经网· 2025-09-15 06:21
Core Insights - The Indian PC market (excluding tablets) is projected to grow by 6% year-on-year in Q2 2025, reaching 3.6 million units, driven primarily by increased enterprise demand and a preference for AI devices [1][3] - The tablet market, however, is expected to decline significantly by 27% year-on-year, with shipments dropping to 1.2 million units due to reduced government procurement [1][5] PC Market Overview - The growth in the PC market is largely attributed to the demand for laptops, which saw an 8% increase in shipments to 2.7 million units, while desktop shipments remained stable with a slight increase of 1% to 861,000 units [1][3] - The overall PC market in India is expected to grow by 7% in 2025, reaching 15.1 million units, while the tablet market is forecasted to shrink by 13% to 5.2 million units [1][6] Enterprise Demand - Enterprise-led demand is the primary driver of growth in the Indian laptop market, with AI laptop shipments nearly tripling year-on-year as companies accelerate AI infrastructure deployment [3][5] - Device upgrades, particularly related to the transition to Windows 11, have also played a crucial role, contributing to an over 11% increase in enterprise PC shipments in Q2 2025 [3] Consumer Market Dynamics - The consumer market is experiencing growth driven by enhanced retail momentum and digital adoption, with consumer laptop shipments increasing by 12% year-on-year [3][5] - The tablet market's consumer segment showed a remarkable 35% growth, supported by online promotions and demand for affordable devices [5] Future Projections - The PC market is entering a critical phase where AI adoption, educational tenders, and local manufacturing will shape its growth trajectory [6] - By 2026, the PC market is expected to maintain stable growth, benefiting from further device upgrades and the proliferation of AI applications [1][6] Tablet Market Challenges - The tablet market faces challenges due to a significant drop in commercial shipments, which fell by 64% as government and educational orders slowed down after last year's large-scale procurement [5] - Despite the overall decline, the consumer segment of the tablet market is expected to remain strong, driven by competitive pricing and increased demand for entertainment and home learning [5][6]