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 The younger consumer boom: Amex and luxury brands pursue Gen Z and millennials
 Fortune· 2025-09-22 11:00
 Group 1: American Express Strategy - American Express is focusing on retaining affluent, adventure-seeking customers aged 25 to 44 by tailoring offerings [1] - The company has introduced a new $400 annual credit for reservations through Resy, enhancing dining experiences for cardholders [2] - Card members utilizing Resy credit have increased their spending at U.S. Resy restaurants by 25% since the benefit was launched [3]   Group 2: Targeting Younger Generations - Gen Z and millennials now account for 35% of all U.S. consumer spending for American Express, up from 19% in 2019 [4] - Tapestry, the parent company of luxury brands Coach and Kate Spade, is also targeting these demographics, anticipating they will represent over 70% of the market by 2030 [4] - Gen Z's spending power is projected to reach $12 trillion in the next five years, indicating their significant influence on future product offerings [5]   Group 3: Long-term Customer Loyalty - Brands that successfully connect with Gen Z and millennials are positioning themselves for lasting customer loyalty and future growth [6]
 Crypto founder mocks American Express’ controversial fee hike
 Yahoo Finance· 2025-09-19 19:03
 Group 1 - American Express has increased the annual fee for its Platinum card from $695 to $895, effective for renewals starting in 2025, as part of a significant investment in card enhancements [4] - The fee hike is accompanied by new benefits, including hotel, dining, and lifestyle credits worth up to $3,500 annually, contingent on cardholder usage [4] - In contrast, Gemini co-founder Cameron Winklevoss mocked the fee increase on social media, highlighting that Gemini's credit card has no annual fee [1][2]   Group 2 - The launch of the Amex Travel App and Amex Passport aims to personalize travel planning and enhance digital travel experiences, including collectible "Stamps" for international transactions [2] - Community feedback on Gemini's credit card has been largely negative, with users reporting issues such as application glitches, low credit limits, and delays in receiving cards [3] - Users expressed frustration over the application process and the functionality of the Gemini app, with some stating they faced multiple failed attempts to apply for the card [3]
 Personal data of nearly 3 million customers of this credit card company leaked
 MINT· 2025-09-18 15:12
Credit Cards: South Korean credit card company Lotte Card, controlled by private equity fund MBK, said that the personal data of 2.97 million customers has been leaked as a result of a hacking attack, reported Reuters. Lotte Card was set up in Dec 2002 as a technical and business company licensed by American Express and Lotte Department Store, its Wikipedia page shows.Among the credit card customers who had been affected, some 280,000 had sensitive data leaked that could be abused for card fraud, Lotte Card ...
 Southwest Rapid Rewards Premier Card review: A top choice for Southwest loyalists
 Yahoo Finance· 2025-08-06 18:03
 Core Points - The Southwest Rapid Rewards® Premier Credit Card is designed for frequent Southwest Airlines travelers, offering a substantial welcome bonus and rewards on flights and everyday spending [1][3] - The card has an annual fee of $149 but provides significant value through travel benefits for regular Southwest flyers [3][14]   Summary by Category   Annual Fee and Welcome Offer - The card charges an annual fee of $149 [3] - New cardholders can earn 50,000 bonus points after spending $1,000 in the first 3 months, along with a free first checked bag [3]   Rewards Structure - Cardholders earn 3x points on Southwest purchases and 2x points at grocery stores and restaurants on the first $8,000 in combined purchases per anniversary year [6][12] - Additional 2x points can be earned on local transit, internet, cable, phone services, and select streaming services until December 31, 2025 [6][12] - Cardholders receive 6,000 bonus points each year on their account anniversary [7]   Redemption Options - Points can be redeemed for flights, gift cards, experiences, and products from Southwest partnerships [11] - Cardholders can also use points as a statement credit, including toward the annual fee [11]   Additional Benefits - The card offers a 15% discount on flight purchases each account anniversary year [13] - Priority boarding in at least Group 5 and a free checked bag for the cardholder and up to eight additional passengers [13] - Cardholders receive 10,000 Companion Pass® qualifying points each year [12][13]   Target Audience - The card is best suited for travelers who frequently fly with Southwest Airlines, providing opportunities to earn points and save on travel costs [14] - It may not be ideal for infrequent travelers or those who do not fly to Southwest destinations, given the annual fee [15]
 Southwest Rapid Rewards Performance Business review: Valuable airline perks and an annual anniversary bonus
 Yahoo Finance· 2025-08-06 17:31
 Core Points - The Southwest® Rapid Rewards® Performance Business Credit Card is designed for frequent Southwest flyers, offering airline-focused perks and a substantial welcome bonus, making it suitable for select travelers [1][12] - The card features a high annual fee of $299 but provides significant rewards that can offset this cost in the first year [2][4]   Summary by Category   Card Features - Annual fee is $299 with a welcome offer of 120,000 points after spending $10,000 in the first 3 months [2] - Ongoing purchases APR ranges from 19.99% to 28.49% variable [2] - Recommended credit score is excellent to good [2]   Rewards Structure - Earn 4x points on Southwest purchases, 2x points at gas stations, restaurants, hotel accommodations booked directly, local transit, and commuting [3][5] - Additional 3x points on Rapid Rewards hotel and car rental partners until December 31, 2025, and 2x points on social media and search engine advertising, internet, cable, and phone services until December 31, 2025 [3] - 1x points on all other purchases [3]   Benefits - Cardholders receive 9,000 bonus points after their cardmember anniversary [7] - First checked bag is free for the cardholder and up to 8 additional passengers on the same reservation [3] - 10,000 Companion Pass® qualifying points boost each year [3] - Up to $120 credit for TSA PreCheck, Global Entry, or NEXUS membership every four years [8] - Accelerated elite status earning, providing 2,500 tier qualifying points for every $5,000 spent annually [9] - No foreign transaction fees [10] - Purchase protection includes an additional year of warranty coverage and 120 days of purchase protection for qualifying items [11]   Target Audience - The card is best suited for businesses that frequently fly Southwest, as its rewards and perks can lead to significant savings on future flights [12]
 New Rakuten American Express® Card, Powered by Imprint, Offers an Extra Four Percent Cash Back on Rakuten Purchases
 Prnewswire· 2025-07-22 12:30
 Core Insights - Rakuten has launched the Rakuten American Express® Card in the U.S., exclusively for its members, enhancing the shopping experience with industry-leading Cash Back rewards and no annual fee [1][4]   Group 1: Card Features - The Rakuten Card offers an additional 4% Cash Back on purchases made through Rakuten's platform, applicable up to the first $7,000 of spending each calendar year [2] - Cardholders earn an extra 5% Cash Back when dining at over 22,000 Rakuten partner restaurants, totaling 10% Cash Back on Rakuten Dining [2] - The card provides 2% Cash Back on groceries and restaurants, and 1% Cash Back on all other purchases outside of Rakuten's platform [3]   Group 2: Partnerships and Technology - The card program is powered by Imprint and issued by First Electronic Bank through American Express' Agile Partner Platform [5] - The collaboration aims to deliver a digital and customer-first experience, combining Rakuten's Cash Back program with American Express's benefits [4][5]   Group 3: Additional Benefits - Cardholders gain access to Amex Offers for shopping, dining, and travel, as well as Amex ExperiencesTM in music, entertainment, and theater [4] - Retail protections include Purchase Protection and Extended Warranty, enhancing the value proposition for cardholders [4]   Group 4: Sign-Up Incentives - New cardholders receive a sign-up bonus of $25 Cash Back after spending $500 within the first 90 days [6] - Members referring new users can earn $30 Cash Back once the new member makes qualifying purchases totaling at least $30 within 90 days [6]   Group 5: Company Background - Rakuten has become a leading shopping platform since its founding in 1999, with members earning $4.6 billion in Cash Back through its services [7]





