健康饮料

Search documents
王老吉总部进驻广州生物岛!与韩食顶流农心集团签约
Nan Fang Du Shi Bao· 2025-05-08 10:04
Group 1 - The establishment of the headquarters of Wanglaoji Health Company on Guangzhou International Bio Island marks a strategic upgrade towards a technology-driven health enterprise for the Guangzhou Pharmaceutical Group [1][3] - Guangzhou International Bio Island has gathered over 500 top research institutions and companies, positioning itself as a "golden track" for the health industry and a test of competitiveness [3] - The relocation of the headquarters is not just a spatial change but aims to leverage the "Lighthouse Effect" of Bio Island to accelerate scientific research innovation and digital transformation [3] Group 2 - Wanglaoji signed a strategic cooperation agreement with South Korea's Nongshim Group, focusing on channel sharing, brand promotion, and joint product and technology development [4] - This partnership is the first international collaboration project following Wanglaoji's move to the Bio Island headquarters, highlighting the dual strategy of technology enhancement and globalization [4] - The collaboration aims to enhance product capabilities through Bio Island's research resources while leveraging Nongshim's international market presence to facilitate global competition for Chinese health beverages [4]