农副产品加工与销售
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果香溢 产销旺
Xin Lang Cai Jing· 2026-02-23 20:39
●兵团日报全媒体记者 史进 常驻记者 王晓燕 2月19日,记者走进十三师黄田农场的新疆梧桐树农副产品专业合作社,只见院内大红灯笼高高悬挂, 洋溢着新春的喜庆。电商发货区,客服、库管各司其职,打单、配货、打包等各项工作紧张有序进行, 一派忙碌景象。 展台上,红枣、核桃搭配沙棘原浆的新春礼盒格外抢眼,也是当下的热销款。徐勇拿起一个礼盒介绍, 合作社依托电商平台店铺、达人直播、抖音推广等渠道,不断拓宽产品销路,目前新春订单已排至正月 十五,预计整个冬季订单量突破25万单,其中春节订单占比超过25%。借着新春佳节的东风,这份来自 兵团的林果香甜,正跨越山海,充盈各地消费者的新春餐桌。 来到合作社产品展示区,40余种本土林果年货礼盒、干果原浆、特色饮品整齐陈列。合作社理事长徐勇 见记者到访,打开了话匣子,细说起合作社的新春保供故事。 "为了让全国消费者在新春尝到兵团特色林果,我们早早做足'功课',春节期间不打烊。"徐勇指着琳琅 满目的果品介绍,目前每天安排4名电商客服和发货库管在岗值守,专门负责打单、发货和售后保障工 作,确保把兵团优质林果产品及时送到千家万户。 徐勇表示,合作社在销售旺季会提供大量临时就业岗位,202 ...
“832平台”助力脱贫地区农副产品畅销全国
Xin Hua She· 2025-07-22 13:04
Core Insights - The "832 platform" has facilitated over 18 million yuan in sales of local agricultural products in the Ningxia region, showcasing its effectiveness in promoting rural products [1] - The platform operates under the guidance of several government bodies and aims to empower rural areas through a structured approach to marketing and sales [1][2] - The "832 platform" has initiated a "Rural Revitalization Public Welfare Action" plan, which has reached various provinces to enhance the promotion of agricultural products [1] Group 1 - The "832 platform" has significantly improved sales for companies like Ningxia Ruidan Garden Oil Peony Industry Co., which saw sales rise from 20,000 to 18 million yuan after joining the platform [1] - The platform has established a "dedicated personnel" system for companies, enabling them to independently plan promotional activities and improve sales performance [1][2] - The platform's success has led to increased demands for standardized production and operational practices among participating companies [1] Group 2 - Chongqing Heqisheng Agricultural Development Co. reported a sales increase to nearly 19 million yuan after investing in standardized processing facilities for local agricultural products [2] - The company has formed close partnerships with over 1,000 local farmers, resulting in an average annual income increase of over 5,000 yuan per household [2] - The "832 platform" has launched the "Hundred-Thousand Plan" online campaign to enhance brand exposure and promote quality agricultural products from impoverished regions [2]