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“832平台”助力脱贫地区农副产品畅销全国
Xin Hua She· 2025-07-22 13:04
Core Insights - The "832 platform" has facilitated over 18 million yuan in sales of local agricultural products in the Ningxia region, showcasing its effectiveness in promoting rural products [1] - The platform operates under the guidance of several government bodies and aims to empower rural areas through a structured approach to marketing and sales [1][2] - The "832 platform" has initiated a "Rural Revitalization Public Welfare Action" plan, which has reached various provinces to enhance the promotion of agricultural products [1] Group 1 - The "832 platform" has significantly improved sales for companies like Ningxia Ruidan Garden Oil Peony Industry Co., which saw sales rise from 20,000 to 18 million yuan after joining the platform [1] - The platform has established a "dedicated personnel" system for companies, enabling them to independently plan promotional activities and improve sales performance [1][2] - The platform's success has led to increased demands for standardized production and operational practices among participating companies [1] Group 2 - Chongqing Heqisheng Agricultural Development Co. reported a sales increase to nearly 19 million yuan after investing in standardized processing facilities for local agricultural products [2] - The company has formed close partnerships with over 1,000 local farmers, resulting in an average annual income increase of over 5,000 yuan per household [2] - The "832 platform" has launched the "Hundred-Thousand Plan" online campaign to enhance brand exposure and promote quality agricultural products from impoverished regions [2]
沪滇协作破解发展瓶颈 上海普陀助力云南中屏镇野生菌产业振兴
Guo Ji Jin Rong Bao· 2025-06-07 07:24
Core Insights - The partnership between Shanghai Putuo District and Luchuan Yi and Miao Autonomous County in Yunnan has led to significant poverty alleviation, benefiting over 164,000 people through continuous financial support over eight years [1] Group 1: Project Development - The establishment of a wild mushroom freeze-drying cold storage project in Zhongping Town, Luchuan County, is supported by 1.2 million yuan from the Shanghai Putuo District government and an additional 1 million yuan investment from Qifu Technology [3] - The project aims to address the seasonal challenges of wild mushroom supply by creating a 210 square meter storage center with integrated refrigeration, freeze-drying, and quick-freezing capabilities [3] - The operational model involves a collaboration between village collectives, leading enterprises, and farmers, with a 20-year investment recovery period and a minimum annual return of 6% designated for village collective benefits [3] Group 2: Economic Impact - The project has transformed the local industrial ecosystem, significantly increasing the annual wild mushroom procurement capacity and directly benefiting over 850 individuals from 300 surrounding households [3] - The "three-in-one" income generation approach through land transfer, base employment, and technical training allows farmers to earn dual income from land rental and daily wages, with reported earnings of 3,000 yuan per month from base work and 5,000 yuan per acre from personal land [4] - The initiative has created nearly 100 fixed employment positions and engaged nearly 1,000 farmers in standardized cultivation, establishing a closed-loop industry chain from planting to processing and sales [4]