本报海北讯 （记者 王晶） 2月9日，记者从海北藏族自治州政府办获悉，2025年海北州超额完成农副产 品采购预留份额，通过"832平台"实现交易额603.42万元，较上报预留份额351.51万元超额完成 169.93%，采购总额同比实现稳步增长。 同时，深化产销精准对接，一方面培育壮大本地"832平台"供应商队伍，规范入驻审核流程，引导供应 商优化产品包装、提升产品品质，推动本地特色农副产品向标准化、品牌化转型，目前已有多家优质供 应商入驻平台，上架商品涵盖粮油、果蔬、畜禽产品等近千款；另一方面主动搭建对接桥梁，积极引导 各级预算单位、国有企业、工会组织及干部职工，通过"832平台"采购福利、慰问品及日常食材，持续 拓宽销售半径，让海北本地优质农副产品走出乡村、走向全省、打响品牌口碑。 "832平台"作为巩固拓展脱贫攻坚成果同乡村振兴有效衔接的重要抓手和公益性载体，核心是通过政府 采购精准赋能，拓宽脱贫地区农副产品销售渠道，助力农户稳步增收、特色产业提质增效。近年来，海 北州扎实推进"832平台"推广应用、农副产品产销对接等重点工作，各项工作取得阶段性丰硕成效。印 发政府采购脱贫地区农副产品工作通知，优化采购 ...

"832平台"联合墨玉县政府、北京援疆和田指挥部出品"墨玉福袋"系列产品。中国供销电子商务有限公 司供图 2025年4月27日至28日，"寻味832"宁夏原州美食周推介品鉴活动在中华全国供销合作总社举办。中国供 销电子商务有限公司供图 "832平台"微信小程序界面。 在重庆市黔江区"832平台"优选年货暨"农合联"特产嘉年华活动上，商家在直播销售红苕粉。杨敏摄 （人民视觉） 在"832平台"（脱贫地区农副产品网络销售平台）上，新疆的葡萄干、灰枣，西藏的高原土蜂蜜、青稞 饼干等众多来自脱贫地区的特色农副产品，通过线上销售，跨越山海进入千家万户。 据了解，"832平台"是在财政部、农业农村部、中华全国供销合作总社指导下，由中国供销电子商务有 限公司建设和运营的。最新数据显示，截至2025年底，该平台累计成交额已超600亿元。 从土特产到精品礼 从帮销到促产 新疆维吾尔自治区和田地区墨玉县，位于昆仑山北麓、塔克拉玛干沙漠南缘。2025年9月，在北京举办 的"援定南疆 情牵和田"新疆和田地区地铁城市客厅活动上，"832平台"与墨玉县政府携手打造的区域公 用品牌"墨玉福袋"系列产品，以其精美的包装和优质的品质吸引了众多 ...

Core Insights - The "832 Platform" is an online sales platform for agricultural products from poverty alleviation regions, guided by the Ministry of Finance, Ministry of Agriculture and Rural Affairs, and the All-China Federation of Supply and Marketing Cooperatives [1][2] - By the end of 2025, the platform aims for a cumulative transaction volume of 60.791 billion yuan, with 444,100 products available for sale and 47,620 registered purchasing units [1] - The platform emphasizes quality control and pricing while fostering sustainable development through improved operational mechanisms and product competitiveness [1] Group 1 - The "832 Platform" has successfully cultivated 13,000 certified products under the "Two Products and One Standard" initiative [1] - The platform has implemented strict product admission standards and quality control norms, enhancing the commercialization level of products [1] - Products such as Ningxia Yellow Cattle Beef and Gan Nan Navel Oranges have seen significant increases in repurchase and sales rates due to quality and packaging improvements [1] Group 2 - The platform has increased the proportion of deep-processed agricultural products from 30% to 61% [2] - A collaborative model involving the platform, government, and leading enterprises has been established, resulting in the development of 25 regional public brands and benefiting over 100,000 farmers [2] - Cumulative sales from these initiatives have surpassed 3 billion yuan, creating a positive development pattern centered around branding and full industry chain linkage [2]

Core Insights - The sales of agricultural products such as raisins and jujubes in Xinjiang's Moyu County have increased by over 60% year-on-year, with the brand "Moyu Fudai" gaining recognition [1] - The transaction volume of the supplier platform in Tibet has surpassed 49 million yuan, with a growth rate of 40%, as more agricultural products like barley are moving from primary processing to deep processing, significantly enhancing their value [1] - The "832 Platform," a network sales platform for agricultural products from poverty alleviation areas, has enabled a growing number of specialty agricultural products to be sold online, reaching households across the country [1] Summary by Category Sales Growth - Agricultural products in Xinjiang's Moyu County have seen a sales increase of over 60% year-on-year [1] - The transaction volume in Tibet has reached over 49 million yuan, marking a 40% growth [1] Platform Development - The "832 Platform" has achieved a cumulative transaction volume exceeding 60 billion yuan by the end of 2025 [1] - The platform is operated by China Supply and Marketing E-commerce Co., Ltd., under the guidance of the Ministry of Finance, Ministry of Agriculture and Rural Affairs, and the All-China Federation of Supply and Marketing Cooperatives [1] Impact on Rural Development - The establishment of the "832 Platform" is transforming the development of rural industries in many regions, particularly in the 832 poverty-stricken counties it is named after [1]

Core Insights - The event for agricultural product sales and marketing in poverty alleviation areas was held in Huizhou, showcasing nearly 10,000 unique agricultural products from 306 poverty-stricken counties across 22 provinces [1][2] - The total transaction amount during the event reached 355 million yuan, with nearly 40,000 attendees [1] - The "832 platform" has facilitated the online and offline sales of over 420,000 local specialties, significantly expanding sales channels for farmers [1][2] Group 1 - The event featured a display area of approximately 12,000 square meters, including various sections such as the "832 platform" achievement exhibition area and specialty product sales areas from 22 provinces [1] - The participation of the "832 platform" has led to equipment upgrades and improved quality of selenium-rich tea, increasing the number of tea farmers from 150 to 1,200 and raising their annual income by over 2,000 yuan per person [1] - The "832 platform" has been operational for nearly six years, achieving a cumulative transaction volume of 59 billion yuan, helping quality agricultural products reach a national market [2]

Core Viewpoint - The event aims to strengthen the sales channels for agricultural products from poverty alleviation areas, leveraging the advantages of the Guangdong-Hong Kong-Macao Greater Bay Area to promote these products to broader markets [2][3][4]. Group 1: Event Overview - The 2025 Agricultural Product Sales Connection Event for Poverty Alleviation Areas was held in Huizhou, Guangdong Province, co-hosted by the All-China Federation of Supply and Marketing Cooperatives and the Guangdong Provincial Government [4][6]. - The event featured a three-day offline exhibition covering approximately 12,000 square meters, showcasing nearly 10,000 specialty agricultural products from over 600 suppliers across 306 poverty alleviation counties [36][39]. Group 2: Achievements and Impact - The "832 Platform," which has been operational for nearly six years, has facilitated a total transaction volume of 59 billion yuan, helping to connect various procurement needs and promote local specialty products [18][48]. - The platform has registered nearly 700,000 procurement units and over 2.2 million individual users, significantly enhancing the sales channels for agricultural products from poverty-stricken areas [48]. Group 3: Future Initiatives - The event included the launch of the "832 Platform Rural Revitalization Public Welfare Action" and the "832 New Quality Productive Forces Assistance Plan," aimed at expanding support and integrating social resources for poverty alleviation [30][31]. - A total of 24 organizations and enterprises signed procurement agreements with the "832 Platform," with a total signing amount exceeding 150 million yuan during the event [35].

Core Insights - The "832 platform" has achieved a cumulative transaction volume of 59 billion yuan since its launch nearly six years ago, facilitating the sale of high-quality agricultural products from impoverished areas to the national market [1][2] Group 1: Platform Overview - The "832 platform" was established under the guidance of the Ministry of Finance, the Ministry of Agriculture and Rural Affairs, and the All-China Federation of Supply and Marketing Cooperatives, and is operated by China Supply and Marketing E-commerce Co., Ltd. [1] - The platform has maintained its public welfare focus while continuously improving its operational service levels, effectively broadening sales channels for agricultural products from impoverished regions [1] Group 2: Recent Developments - The national supply and marketing cooperative system has accelerated the construction of modern agricultural product circulation service networks, innovating sales connection methods to enhance the income of impoverished communities [2] - The recent procurement signing event resulted in over 150 million yuan in contracts with 24 agencies, financial institutions, and domestic and foreign enterprises, promoting the purchase of agricultural products from impoverished areas [2]

Core Viewpoint - The event aims to enhance the sales channels for agricultural products from poverty-stricken areas by leveraging the consumer market advantages of the Guangdong-Hong Kong-Macao Greater Bay Area, promoting these products to broader markets [1][2]. Group 1: Event Overview - The 2025 Agricultural Product Supply and Marketing Docking Event for Poverty-Stricken Areas was held in Huizhou, Guangdong, co-hosted by the All-China Federation of Supply and Marketing Cooperatives and the Guangdong Provincial Government [1]. - The event featured various activities, including a sharing session titled "My Story with the '832 Platform'," showcasing success stories from suppliers and local governments [3]. Group 2: Achievements and Impact - The "832 Platform" has facilitated a total transaction volume of 59 billion yuan over nearly six years, significantly aiding the sales of quality agricultural products from remote areas [2]. - The platform has registered nearly 700,000 purchasing units and over 2.2 million individual users, achieving an average annual transaction volume of approximately 10 billion yuan during the 14th Five-Year Plan period [4]. Group 3: Future Initiatives - The event included a joint initiative to encourage active procurement of agricultural products from poverty-stricken areas, resulting in over 150 million yuan in signed contracts from 24 participating organizations [3]. - The "832 Platform" aims to continue enhancing its operational service levels and expand its support for rural revitalization and poverty alleviation efforts [2].

Core Insights - The "832 platform" has facilitated over 18 million yuan in sales of local agricultural products in the Ningxia region, showcasing its effectiveness in promoting rural products [1] - The platform operates under the guidance of several government bodies and aims to empower rural areas through a structured approach to marketing and sales [1][2] - The "832 platform" has initiated a "Rural Revitalization Public Welfare Action" plan, which has reached various provinces to enhance the promotion of agricultural products [1] Group 1 - The "832 platform" has significantly improved sales for companies like Ningxia Ruidan Garden Oil Peony Industry Co., which saw sales rise from 20,000 to 18 million yuan after joining the platform [1] - The platform has established a "dedicated personnel" system for companies, enabling them to independently plan promotional activities and improve sales performance [1][2] - The platform's success has led to increased demands for standardized production and operational practices among participating companies [1] Group 2 - Chongqing Heqisheng Agricultural Development Co. reported a sales increase to nearly 19 million yuan after investing in standardized processing facilities for local agricultural products [2] - The company has formed close partnerships with over 1,000 local farmers, resulting in an average annual income increase of over 5,000 yuan per household [2] - The "832 platform" has launched the "Hundred-Thousand Plan" online campaign to enhance brand exposure and promote quality agricultural products from impoverished regions [2]