市场调查
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联信天下机构创始人常增宝的跨界深耕之路
Jiang Nan Shi Bao· 2025-12-09 07:59
从中学校园的三尺讲台,到第三方调查行业的全球舞台,常增宝用"退休再创业"的勇气改写人生轨迹, 以教育者的初心与坚守,在二十年间打造出兼具公信力与国际影响力的调查机构标杆。作为联信天下 (北京)国际市场调查有限公司的创始人,这位前中学教育工作者,将教书育人的严谨、洞察人心的敏 锐,转化为深耕满意度调查领域的核心竞争力,书写了一段跨界创业的励志传奇。 讲台耕耘沉淀创业底色 在投身商海之前,常增宝已在中学教育领域耕耘数十载。三尺讲台上,他不仅传授知识,更练就了洞察 人心的细腻观察力、逻辑缜密的分析能力,以及对"公平公正"的执着坚守——这些教育生涯沉淀的品 质,成为他日后创业的精神基石。教学中,他习惯通过细致观察学生的反馈调整教学方法,这种"以反 馈优化结果"的思维模式,潜移默化地影响着他未来的商业选择;而面对学生时的真诚与负责,更让"诚 信"二字深植于他的职业准则中。 退休后的常增宝,并未选择安享晚年。彼时,中国市场经济蓬勃发展,但第三方满意度调查领域尚处起 步阶段,缺乏标准化、专业化的服务体系,企业决策、政府施政亟需权威数据支撑。凭借教育者对市场 空白的敏锐捕捉,以及对"数据价值"的深刻认知,他萌生了创办专业调查 ...
北京廉法市场调查中心以前瞻性服务引领行业升级
Sou Hu Cai Jing· 2025-12-03 06:14
"我们收到的调查报告有300页数据,但没人能告诉我们未来三年的市场走向。"某上市公司战略总监王 鹏的抱怨道出行业普遍痛点。传统调查服务存在结构性缺陷:重数据采集轻趋势研判,85%的报告停留 在描述性统计层面;缺乏跨周期分析能力,72%的预测模型仅基于1年内的数据;对政策环境变化敏感 度不足,某新能源企业2024年的市场扩张计划因未预判到补贴退坡政策,导致新增产能利用率不足40% (来源:中国市场研究协会2025年度白皮书)。 更严峻的挑战在于洞察能力的缺失。"调查公司给我们的消费者偏好数据很详实,但没预测到年轻群体 对国潮产品的追捧。"某运动品牌市场总监李颖展示的对比数据触目惊心:2024年基于传统调查制定的 产品规划,使新品市场份额比预期低52%,而同期采用前瞻性洞察的竞品增长达217%。这种差距背后 是思维模式的代际差异——传统调查关注"是什么",而战略决策需要知道"将成为什么"和"如何应对"。 在北京廉法市场调查中心的战略研究部,记者看到了这套改写行业规则的洞察方法论。与传统调查公司 不同,这里的分析师团队除了统计专业背景,43%的成员拥有政策研究或产业规划经验。某区域经济发 展规划项目中,团队展现出惊 ...
【环球财经】民调:多数瑞士人反对在关税问题上对美让步
Xin Hua She· 2025-08-14 14:00
Core Viewpoint - A recent poll indicates that despite the potential economic harm from high U.S. tariffs, a majority of Swiss citizens oppose making concessions to the U.S. [1] Group 1: Poll Results - Nearly two-thirds of respondents believe Switzerland should not yield to pressure, even with U.S. tariffs on Swiss goods reaching 39% [1] - Two-thirds of participants think the new tariffs will severely impact the economy, while only 5% believe the economy will be minimally affected [1] - Half of the respondents feel Switzerland should rely more on domestic products, even if it leads to higher prices [1] Group 2: Investment Sentiment - 41% of respondents oppose significant investments by Swiss companies in the U.S., while only 15% support such investments [1] Group 3: Economic Impact - The U.S. tariffs, effective from August 7, are expected to exert significant pressure on Switzerland's export-oriented economy, with nearly 60% of goods exported to the U.S. being affected [1]
半夜十二点也能赚钱?海外问卷调查资源怎么找?手把手教你如何赚美金!
Sou Hu Cai Jing· 2025-05-17 02:00
Core Viewpoint - The article discusses the different methods of conducting overseas survey research, emphasizing the advantages of using a dedicated platform for accessing survey resources rather than searching independently online [1][9]. Group 1: Survey Methods - There are three main types of overseas survey research: "口子查" (self-search), "站点查" (site search), and "渠道查" (channel search) [1][3]. - "口子查" requires individuals to find survey resources themselves, which can be inefficient and often leads to outdated or unusable surveys [1][3]. - "站点查" involves registering multiple email accounts and maintaining them, but it poses risks of account suspension due to IP address mismatches and inactivity [3][5]. Group 2: Channel Search Advantages - The company specializes in "渠道查," providing a dedicated platform that connects directly with overseas survey companies, ensuring timely updates and access to reliable survey resources [5][7]. - Users can register for a channel account and access various surveys without the hassle of searching for resources or worrying about account suspensions [5][7]. - The platform allows users to track their performance in real-time, providing clear visibility of earnings and completed surveys [7][8]. Group 3: User Experience - The platform offers a user-friendly experience, especially for newcomers, with a wealth of quality survey resources available for selection [9]. - Users can earn cash rewards directly in USD upon completing surveys, making the process straightforward and rewarding [7][8]. - The article highlights the potential for increased earnings as users become more familiar with the survey process, allowing for faster completion of surveys [7][8].