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9平米格子间的义乌女老板,老市场里的“新”生意
经济观察报· 2025-10-24 10:58
Core Viewpoint - The article highlights the adaptability and resilience of business owners in Yiwu, particularly female entrepreneurs, in response to changing international trade dynamics, including the impact of U.S. tariff policies and the introduction of AI technologies in their operations [2][10][14]. Group 1: Impact of U.S. Tariff Policies - U.S. customers have not completely stopped placing orders despite the imposition of tariffs, but there has been a reduction in order volume [2][14]. - Business owners like Yao Baojuan are cautious about accepting orders if profit margins are significantly compressed due to tariffs [14]. - The diverse customer base of Yiwu merchants mitigates the impact of U.S. tariffs, as they are not solely reliant on a few markets [10][14]. Group 2: Language and Skills Development - Yiwu merchants are increasingly learning new languages to better communicate with international clients, recognizing that English alone is insufficient [3][4]. - Training programs in various languages, including Spanish and Arabic, have been implemented to enhance trade capabilities [3][4]. - Entrepreneurs like Yao Baojuan and Fu Jiangyan have successfully transitioned from basic communication methods to fluently negotiating in multiple languages [4][5]. Group 3: Innovation and Technology Adoption - The introduction of AI tools in Yiwu has transformed how businesses operate, allowing for efficient communication and marketing through multilingual videos [8][9]. - Entrepreneurs like Sun Lijuan have leveraged AI to enhance product visibility and streamline customer interactions, resulting in a significant increase in sales [9][10]. - The launch of the sixth-generation market, which includes a digital trade center, represents a shift towards a more integrated and modern trading environment [20][21]. Group 4: Market Expansion Strategies - Yiwu merchants are actively exploring new markets to diversify their customer base and reduce dependency on any single market [10][21]. - Sun Lijuan has successfully penetrated markets in the Middle East and South America, while Fu Jiangyan is focusing on the African market due to its growing demand [10][21]. - The sixth-generation market is seen as a new opportunity for growth, with some entrepreneurs already securing positions there [20][21].