Core Insights - The establishment of the Jinan Ancient City Industry Operation Co-Building Alliance and the launch of the "New Era Cultural Street" activities signify a new phase in the protection and revitalization of Jinan's ancient city, focusing on cultural leadership and industrial synergy [1][2] Group 1: Alliance Formation - The Jinan Ancient City Industry Operation Co-Building Alliance was officially established, involving multiple organizations such as Jinan Urban Development Group and Jinan Cultural Tourism Group, aiming to create a collaborative framework for cultural and industrial development [1][2] - The alliance promotes a new development model characterized by "cultural leadership, industrial linkage, and co-construction and sharing" [1] Group 2: Cultural and Industrial Development - The initiative focuses on the development direction of "New Culture, New Health, New Experience," creating a pedestrian-friendly street layout with various cultural and creative industries [2] - The "Shangxinji" brand market will feature 40 stalls, 2 special exhibitions, and 13 performances, enhancing the integration of ancient city culture with modern life [2] Group 3: Future Prospects - The activities and alliance formation are expected to enhance Jinan's reputation as "Jinan Ancient City, the City of Springs," promoting high-quality development through the fusion of historical and contemporary elements [2]

Core Viewpoint - The company, Giant Star Legend (6683.HK), announced a conditional equity acquisition agreement to purchase approximately 1.17% of the equity in National Stadium Co., Ltd., which corresponds to a registered capital of about RMB 24.3 million [2]. Group 1 - The acquisition is made through the company's wholly-owned subsidiary, Xing Chuang Yi (Kunshan) Cultural Entertainment Co., Ltd., in collaboration with Beijing Jinzhou Sunshine Consulting Co., Ltd. and Deloitte Huayong [2]. - National Stadium Co., Ltd. is the construction and operation entity of the Bird's Nest, a significant national project and an internationally recognized sports and cultural landmark [2]. - The Bird's Nest plays a crucial role in hosting major sports events, cultural performances, and promoting tourism, serving as a "super scene" for offline activities [2]. Group 2 - The company is not entering as an event organizer but as an "IP strategic partner," providing comprehensive services in IP creativity, design, development, and commercialization for top artists and major events held at the Bird's Nest [2]. - This partnership aims to create a value chain centered around IP, covering the entire experience cycle from "preheating - on-site - derivative - aftertaste," establishing a closed loop of "IP empowering scenes, and scenes feeding back to IP" [2]. - Giant Star Legend becomes the only private enterprise shareholder of the Bird's Nest, adding a unique aspect to this collaboration [2]. Group 3 - Following the announcement, the company's stock price initially dropped by about 4% but then surged to a 1% increase, returning to a fluctuating market trend by the time of reporting [3].