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【新春走基层】数字赋能强产业 直播架桥拓新程
Xin Lang Cai Jing· 2026-02-24 09:04
Core Insights - The article highlights the transformation of the Linxia Economic Development Zone through the establishment of an e-commerce live streaming base, which aims to integrate local industries with the digital economy and enhance high-quality development [1][2]. Group 1: Digital Transformation and Services - The e-commerce live streaming base has moved away from simple venue rental to focus on cultivating new e-commerce formats and empowering industrial development through professional and systematic services [1]. - A three-in-one model has been established, providing hardware support, operational guidance, and traffic connection, which helps local enterprises overcome challenges related to live streaming, such as equipment, technology, and traffic [1][2]. Group 2: Product Promotion and Market Access - The base has attracted 15 local enterprises, showcasing over a hundred products, including specialty foods, yak products, ethnic clothing, and light industrial creative products, thus creating a diverse live streaming matrix [2]. - Live streaming not only serves as a sales channel but also enhances product visibility and brand image, significantly increasing the added value of local products [2][3]. Group 3: Industrial Ecosystem and Future Outlook - The e-commerce live streaming base acts as a catalyst for upgrading regional specialty industrial chains, driving the standardization and quality improvement of products [3]. - The initiative is expected to create job opportunities and foster entrepreneurship among local youth, while the development zone plans to continue optimizing the e-commerce service ecosystem and nurturing competitive local e-commerce brands [3].