同时，东方市市场监督管理局将举一反三，以此次网络反映的问题为契机，决定自即日起，开展海鲜市 场经营秩序专项整治行动。一是加大对流动摊贩集中区域的巡查频次和监管力度；二是严厉打击使用不 合格计量器具、短斤缺两、价格欺诈、不明码标价、掺杂使假、欺诈消费者等违法违规行为，一经查 实，将依法从严从重处罚；三是督促市场开办方落实主体责任，加强对入场经营者的管理。 近日，东方市市场监督管理局关注到有网民反映，东方码头海鲜市场外部流动商贩存在使用 "鬼秤" 缺 斤少两、价格欺诈、虚标价格、模糊计价、价外加价、掉包商品、以死鲜换活鲜等涉嫌侵害消费者权益 的问题。对此，东方市市场监督管理局高度重视，迅速反应，现通报如下： 东方市市场监督管理局第一时间组织执法人员展开核查，并设法与视频发布者取得联系，详细了解其遭 遇的具体情况、涉事商贩特征及时间地点等关键信息，并安排春节期间值班力量联合市综合行政执法局 于2月21日清晨，对东方码头海鲜市场及周边区域的流动商贩开展专项现场执法检查。重点核查计量器 具是否准确、是否存在作弊功能，是否存在价格欺诈、不明码标价、虚高标价，以及经营过程中是否存 在调包、以次充好等违法行为。 海南省东方市 ...

Core Insights - The article highlights the transformation of the Haitang Road Seafood Market in Lianyungang into a popular tourist destination, showcasing local seafood culture and enhancing the market's appeal through media exposure and improved services [1][2]. Group 1: Market Transformation - The Haitang Road Seafood Market has become a new hotspot for tourists, with visitors increasingly prioritizing local food experiences over traditional sightseeing [2][3]. - The market has evolved into a significant trading hub for aquatic products in the region, attracting over 100 wholesale vendors daily, with 80% of supplies coming from fixed sources [3][4]. Group 2: Consumer Experience - Tourists enjoy the experience of purchasing fresh seafood directly from the market, with a typical family spending around 300 yuan for a meal prepared within 20 minutes [2][3]. - The market has introduced a variety of seafood processing options, with nearly 20 processing shops now available, enhancing the overall consumer experience [2][5]. Group 3: Operational Improvements - The market has implemented measures to improve transparency and consumer trust, such as eliminating heavy rubber bands that previously affected weight measurements of seafood [3][4]. - The local government has collaborated with vendors to establish standards for seafood packaging and weighing, resulting in better customer experiences despite slight price increases [3][4]. Group 4: Marketing and Engagement - The rise of social media and influencer marketing has significantly boosted the market's visibility, attracting a younger demographic and enhancing its reputation [4][5]. - The market management has launched an official WeChat account to provide daily seafood prices and promote a transparent management image, while also offering training for vendors to improve their business practices [5][6]. Group 5: Future Development - Plans are in place to further integrate the seafood market with surrounding commercial areas to create a more engaging and culturally rich consumer experience [6].