藤编
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传统手艺编出富裕路
Xin Lang Cai Jing· 2026-01-22 22:13
Core Viewpoint - The company aims to revitalize traditional rattan weaving skills and promote local employment through the establishment of cooperatives and integration of various weaving industries, while adapting to modern market demands and digital economy trends [1][2]. Group 1: Company Initiatives - The company has established the Huangguan Rattan Weaving Cooperative and Liangshun Rattan Weaving Development Co., Ltd., to promote the traditional craft and create job opportunities for local residents [1]. - The company has developed over 300 products, including furniture, bags, lighting, and jewelry, with an annual export volume accounting for approximately 10% of total sales [2]. - The projected sales revenue for 2025 is over 55 million yuan, with e-commerce sales expected to reach 43 million yuan, directly benefiting over 3,000 local residents [2]. Group 2: Industry Development Strategies - The company emphasizes the importance of training and attracting young people to learn rattan weaving skills through the establishment of training schools and skill master studios [3]. - Digital technology is leveraged to modernize the rattan weaving craft, enabling connections between small farmers and larger markets through e-commerce platforms [3]. - The company plans to expand its international market presence by utilizing online sales and efficient logistics, showcasing traditional craftsmanship to a global audience [3].
首批启运美国 汉中藤编实现自营出口“零突破”
Zhong Guo Xin Wen Wang· 2025-10-09 07:26
Core Points - The first batch of self-exported products from Hanzhong's rattan weaving has successfully shipped to the United States, marking a significant milestone for the local industry [1][4] - Hanzhong's rattan weaving products are gaining international recognition through a combination of traditional craftsmanship and modern aesthetics [1][4] Group 1: Export Achievement - Hanzhong's first self-declared export order of rattan weaving products was successfully shipped to the U.S. by Liangshun Craft Industry Co., Ltd. [1][4] - The local tax authority played a crucial role in facilitating this export by providing comprehensive support and guidance to the company throughout the export process [3][4] Group 2: Industry Development - The rattan weaving technique has been passed down through generations in Hanzhong, and it was recognized as a national intangible cultural heritage in 2021 [4][5] - The local government is actively promoting a model that integrates non-heritage products with cooperatives, production bases, and farmers, contributing to rural revitalization [4][5]