虚拟现实医疗

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沉浸未来:虚拟现实如何重塑万亿医疗市场 | 两说
Di Yi Cai Jing Zi Xun· 2025-09-25 03:38
Core Insights - The integration of VR and AI in healthcare is leading to a quiet revolution, redefining the boundaries of health and wellness, with applications ranging from pain relief to treating Alzheimer's disease [1][12] - Walter Greenleaf, a leading expert in VR and digital health, emphasizes the importance of translating laboratory results into market applications to aid startups in scaling their innovations [2] - Immersive therapies are emerging as a new class of treatment, utilizing VR and AR to help patients overcome psychological barriers in a safe environment [4] Group 1: Immersive Therapy Applications - Immersive therapies are being used for PTSD treatment, addiction recovery, and social training for children with autism, showcasing the potential of VR and AR as "second-generation drugs" [4] - The concept of "on-demand experiences" allows patients to enter virtual worlds that facilitate gradual exposure to their fears and anxieties [4] Group 2: Aging Population and Investment Opportunities - By 2050, one in six people will be over 65, highlighting the need for solutions that maintain brain vitality as longevity increases [6] - The focus on brain health is becoming a more critical investment topic than wealth accumulation, with sleep being identified as a key factor [6] Group 3: China's Opportunities in AI and Healthcare - China possesses significant advantages in AI and healthcare technology, particularly in precision medicine and data application, positioning it for rapid advancements in these fields [8] Group 4: Digital Therapeutics and Regulatory Changes - The FDA has established a new category for "software as a medical device," allowing for the prescription of software, indicating a shift towards mainstream acceptance of digital therapies [10] - The next 5-10 years are expected to see the scaling of immersive medical applications within healthcare systems [10]