Core Insights - Synchrony has partnered with Babes in the Dirt as the official financing partner for the 2025 Off-Road Adventure Series, aiming to support women's participation in powersports [1][2][4] - Babes in the Dirt is the largest network for women off-roaders in the US, established to transform the powersports industry and promote inclusivity [3][9] - Women are the fastest-growing segment in the powersports market, highlighting a significant opportunity for growth and engagement [2][3] Company Overview - Synchrony is a leading consumer financial services company, providing access to credit and banking products for nearly 100 years, serving tens of millions of people [6] - KTM North America, a subsidiary of KTM AG, is recognized as Europe's leading high-performance motorcycle manufacturer, known for its competitive edge in the powersports industry [7][8] Event Sponsorship and Impact - Synchrony will facilitate financing for motorcycle sales, parts, garments, and accessories through Babes in the Dirt, addressing the needs of attendees who intend to purchase motorcycles [4] - In 2024, 23% of attendees at Babes in the Dirt events did not own a motorcycle but planned to buy one, indicating a strong demand for financing options [4] Mission and Goals - Babes in the Dirt aims to create a supportive environment for women in the powersports community, encouraging participation and adventure [5][9] - The collaboration with Synchrony and KTM is designed to enhance accessibility to motorcycles and related services for aspiring women riders [5][6]

Core Insights - Synchrony Financial (SYF) has partnered with Payzer to create an integrated digital solution aimed at enhancing financing options for residential contractors [1][8] - The collaboration allows contractors to offer financing during estimates, manage pre-qualifications, and receive instant credit decisions through a single interface, potentially increasing transaction values and speeding up payment timelines [2][8] - The partnership aligns with the growing consumer interest in Buy Now Pay Later (BNPL) options and home equity solutions, positioning both companies to meet evolving financial needs [3][4] Company Strategy - Synchrony is focusing on expanding its presence in the home service sector while enhancing its digital capabilities and diversified offerings through partnerships and acquisitions [4] - The collaboration with Payzer is expected to increase market reach, particularly among mid-sized contractors who may lack access to advanced financial tools [4][8] Market Performance - Over the past year, Synchrony shares have increased by 36.8%, significantly outperforming the industry growth of 9.5% [5]

Core Insights - Synchrony has been recognized as the No. 1 on the 2025 Fortune Best Workplaces in New York List by Great Place To Work, highlighting its commitment to trust, flexibility, and innovation in the workplace [1][5] - The company operates an NYC Innovation Hub that fosters collaboration and innovation among employees, enhancing the overall work environment [2][4] - Synchrony serves a significant portion of the U.S. population, providing financing solutions to 1 in 4 U.S. adults, thereby playing a crucial role in American commerce [3][6] Company Overview - Synchrony is a leading consumer financing company that has been in operation for nearly 100 years, offering credit and banking products to support healthier financial lives for tens of millions of people [6] - The company employs over 800 individuals in the Tri-State area, with a strong focus on employee growth, development, and a people-first philosophy [5][6] - Synchrony has achieved national recognition as well, ranking No. 2 on the 2025 list of Best Companies to Work For in the U.S. [5][6] Workplace Culture - The recognition as the Best Workplace in New York underscores the importance of a great employee experience built on trust and flexibility, as emphasized by the Executive Vice President and Chief Human Resources Officer [4] - The Innovation Hub, opened in 2022, reflects Synchrony's commitment to creating collaborative workspaces that attract top talent in the New York metropolitan area [4][5] - The company’s workplace culture is designed to empower employees to work in ways that suit them best, ultimately delivering results that matter to both individuals and businesses [4] Methodology and Recognition - The rankings for the 2025 Fortune Best Workplaces in New York were based on feedback from nearly 145,000 employees at eligible companies, surveyed as part of a larger pool of 1.3 million employees [7][8] - Companies must be Great Place To Work Certified, have at least 10 U.S. employees, and be headquartered in the New York region to be eligible for the rankings [8]

Key Takeaways SYF launched a new credit card with PayPal, enabling PayPal Credit use in-store and wherever Mastercard works. The card offers six months of promotional financing on travel buys, with no minimum spend required. The move supports SYF's strategy to diversify and integrate credit into fast-growing digital platforms.A prominent player in the consumer financing space, Synchrony Financial (SYF) recently issued a new physical credit card in collaboration with PayPal. This new card allows users to a ...

Core Insights - The 2025 Pet Lifetime of Care Study by Synchrony reveals a significant increase in lifetime pet care costs, with costs for dogs rising over 10% and nearly 20% for cats compared to 2022 findings [1][2][5] - The study indicates that nearly 80% of pet owners underestimate the lifetime care costs for their pets, highlighting a gap between perceived and actual expenses [1][2][3] Pet Care Cost Trends - The average lifetime cost of dog ownership is estimated to range from $22,125 to $60,602, an increase from the previous range of $20,000 to $55,000 [5][6] - For cats, the estimated lifetime care costs range from $20,073 to $47,106, reflecting a 19.4% increase from previous estimates [5][7] - Small companion animals, such as hamsters and guinea pigs, have an estimated lifetime care cost of $7,600 to $14,938 over a 6-year lifespan, while owners expect to spend less than $3,000 [4][5] Financial Preparedness and Solutions - A growing number of pet owners are facing unexpected expenses, with 74% reporting costs exceeding $250, while only 31% feel comfortable managing major pet expenses [2][3] - Financial worry related to pet care has increased from one in three pet owners in 2022 to nearly one in two in 2025, indicating a rising economic impact [3] - 58% of pet owners have utilized credit cards for pet care, and only 20% have dedicated savings or insurance for emergencies [3][6] Technological Investments in Pet Care - Dog owners are increasingly investing in health insurance and wellness plans, with annual costs rising from $198 to $313 for insurance and from $422 to $701 for wellness plans [5][6] - Cat owners are also embracing technology, with annual costs for tech-related products nearly doubling, reflecting a shift towards preventive care and enhanced wellbeing [7][8] Study Methodology - The 2025 Lifetime of Care study surveyed 4,861 pet owners between January 31 and February 22, 2025, focusing on spending patterns and challenges associated with pet care costs [10]