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Native 品牌、P&G Studios 与 dentsu Entertainment 联手推出美国首部品牌联合出品长篇“肥皂短剧”《The Golden Pear Affair》,引领竖屏视频新时代
Globenewswire· 2025-12-11 19:36
Core Insights - The collaboration between Native, P&G Studios, and Dentsu Entertainment aims to launch the first U.S. brand-produced theatrical "soap short series," titled "The Golden Pear Affair," set to premiere in January 2026 [1][4][5] - The series will consist of 50 episodes, designed for mobile-first vertical viewing, featuring fast-paced storytelling and character development [1][4] - The initial release will focus on the North American market, coinciding with the launch of Native's limited edition Global Flavors product line [4][5] Company Highlights - Native, established in 2015, focuses on producing clean and effective personal care products using natural ingredients [8] - P&G Studios is dedicated to creating compelling narratives that integrate P&G brands, having been behind various successful projects [9][10] - Dentsu Entertainment specializes in developing and marketing content that fosters cultural connections, with a focus on innovative storytelling across multiple platforms [11][12] Industry Trends - The short series format is rapidly evolving into a global entertainment phenomenon, projected to generate $11 billion in revenue by 2025, with the U.S. being the largest market outside of China [5][6] - Dentsu's investment in innovative companies like Emole reflects its commitment to shaping the future of narrative platforms and enhancing its position in the creator economy [6][11] - The collaboration between brands and entertainment is seen as a new frontier in marketing, with short series being a natural evolution of traditional soap operas [7][12]
David Ellison's Paramount is planning to lay off 1,000 workers on Wednesday
Business Insider· 2025-10-27 20:58
Core Insights - Paramount Skydance is set to implement layoffs, eliminating approximately 1,000 positions, with potential for further cuts totaling 2,000 to 3,000 employees in the future [1][2]. Group 1: Layoff Details - The layoffs are scheduled for Wednesday, as confirmed by sources familiar with the plans [1]. - Paramount's president indicated that the cuts would be "painful" but swift, aiming to avoid quarterly layoffs in the future [2]. Group 2: Cost Savings and Leadership Changes - David Ellison, CEO of Paramount, promised investors $2 billion in cost savings following the merger with Skydance, which was finalized in August [2]. - New leadership has mandated a return to the office five days a week starting in January, offering severance packages to those unwilling to comply [7]. Group 3: Strategic Moves and Future Plans - Since the $8 billion merger, Ellison has made significant investments, including a $7.7 billion deal for UFC rights and hiring key talent from Netflix [8]. - Paramount has made three private offers to acquire Warner Bros. Discovery, which is currently undergoing a spinoff plan [9].
Golden Triangle Ventures and Lavish Entertainment Forge Strategic Alliance with VIPTIO to Launch Next-Gen Omnichannel Media Infrastructure for Destino Ranch
Globenewswire· 2025-05-07 12:30
Core Insights - The partnership between Golden Triangle Ventures, Lavish Entertainment, and VIPTIO aims to create a digital infrastructure for Destino Ranch, a large entertainment and lifestyle community in Arizona, enhancing the connection between physical venues and digital access [1][2][5] Company Overview - Golden Triangle Ventures, Inc. is a multifaceted consulting company focused on health, entertainment, and technology sectors, aiming to acquire and develop a diversified portfolio of companies [11][12] - Lavish Entertainment, a subsidiary of Golden Triangle Ventures, specializes in concert production and is developing Destino Ranch as a premier entertainment venue [17][18] Strategic Partnership - The collaboration with VIPTIO will implement a unique omnichannel pilot program that integrates streaming infrastructure across various platforms, including smart devices and public kiosks [2][3] - VIPTIO will provide a white-label, no-code streaming infrastructure to enhance content delivery and local commerce engagement [3][4] Content and Commerce Integration - The digital infrastructure will stream exclusive content from Destino Ranch, driving local commerce opportunities through geotargeted recommendations for Denver-area vendors [4][5] - The initiative aims to connect local businesses with tourism and media, creating new revenue streams [5] Event Programming Alignment - The alliance is strategically timed to coincide with a surge in global events from 2025 to 2026, including major sports and entertainment events in Las Vegas [6] - VIPTIO's media stack will enable independent media offerings to be easily streamable and monetizable, enhancing the overall event experience [7] Destino Ranch Features - Destino Ranch will feature luxury hotels, high-rise condos, golf courses, racing circuits, and an event center, positioning it as a significant tourist attraction [10][18] - The development is backed by substantial investments, including nearly $6 million for initial infrastructure improvements [18] Business Model and Operations - Lavish Entertainment's operations are structured around four key pillars: logistics, staffing, equipment, and production, ensuring seamless event execution [19][20][21][22][23] - The company has acquired Cargo Management Group to enhance its logistics capabilities, supporting the operational needs of Destino Ranch [20]
Global Star Acquisition Inc. Commences Trading on the OTC Markets
Globenewswire· 2025-03-17 20:15
Core Viewpoint - Global Star Acquisition Inc. has been suspended from trading on Nasdaq due to not meeting continued listing requirements, and its securities are now trading on OTC Markets [1] Group 1: Company Overview - Global Star Acquisition Inc. is a special purpose acquisition company formed to effect a merger, capital stock exchange, asset acquisition, stock purchase, reorganization, or similar business combination with one or more businesses [3] - K Enter Holdings Inc. operates a K drama production team and owns controlling equity interests in six diversified entertainment companies in Korea, involved in entertainment content, IP creation, merchandising, and investment [4] Group 2: Business Combination - On February 3, 2025, shareholders of Global Star approved the business combination with K Enter Holdings, which will result in the formation of K Wave Media, Ltd., expected to be listed on Nasdaq [2]