Online Mapping and Local Services

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持续创新高!高德扫街榜上线23天用户超4亿
Zhong Guo Jing Ji Wang· 2025-10-03 03:00
这个国庆黄金周,高德APP和高德扫街榜正在持续创新高——10月3日,高德扫街榜宣布:上线仅23 天,累计用户超4亿。10月1日,烟火小店流量增长300%,高德本地生活餐饮行业订单量同比增长 150%,为线下服务业带去数千万客流。 昨天,高德宣布:10月1日高德APP日活跃用户(DAU)突破3.6亿,再创历史新高。 上线仅23天就涌入4亿用户,高德扫街榜成为用户规模增速最快的产品之一。根据Quest Mobile数据,高 德App的月活用户为8.9亿,也就是说,上线23天,高德扫街榜的用户渗透率已接近50%,近一半用户打 开高德后使用了扫街榜。 这也意味着,在9月10日上线一天用户即超4000万后,高德扫街榜又取得一个新的里程碑,用户对高德 的认知已逐步从导航工具变成生活服务超级入口。 图:高德扫街榜上线23天用户超4亿 高德和扫街榜,双双创新高 今年国庆,高德无疑是最忙碌的App:找餐厅、找景点、找厕所、找母婴室、找钓鱼点位、旅游攻略、 最优路线……出门后的各类出行和生活服务需求,都可以打开高德解决。 左手是包罗万象的生活服务使用场景,右手是全球首个基于真实行为的榜单产品。高德在今年国庆小长 假,实现了快速的 ...
免年费政策推出不到一天,高德单日新入驻餐饮商家数大涨631%
Guan Cha Zhe Wang· 2025-09-24 09:13
Core Insights - Gaode announced a one-year waiver of entry fees for all restaurant merchants nationwide, along with digital support services such as traffic subsidies and dedicated customer service [1] - The initiative led to a 631% increase in new restaurant merchants joining Gaode on the first day, setting a historical peak [1] - The support policy is open to all restaurant merchants regardless of size, with a significant surge in inquiries from both large establishments and small family-run businesses [1] Summary by Categories Company Initiatives - Gaode has implemented three major support measures within two weeks, including the launch of the "Gaode Street Ranking" to build a new offline service credit system and the "Smoke Fire Good Store Support Plan" with over 1 billion yuan in subsidies [1] - The latest initiative allows restaurant merchants to save up to 4,800 yuan in the first-year entry fee while receiving additional support services [1] User Engagement - Gaode's daily active users (DAU) have surpassed 170 million, indicating strong platform engagement [2] - The "Gaode Street Ranking" saw over 40 million users on its first day, with a 187% increase in traffic for featured small stores within the first week [2] Market Impact - The rapid increase in merchant inquiries and registrations reflects a high demand for zero-cost store openings and free digital services, particularly in anticipation of the upcoming Golden Week [1]