Investment Rating - The report assigns a "Buy" rating to Midea, Gree, Haier, and Hisense, indicating a positive outlook for these companies in the white goods sector [27][28]. Core Insights - The white goods industry is expected to show resilience with a projected revenue growth of +9% and net profit growth of +11% year-over-year for the covered companies in 2Q25, driven by domestic demand and trade-in programs [1][25]. - Midea is highlighted as the leading player in the market, benefiting from a diversified revenue base and strong profitability, while facing manageable competition from smaller players [1][6]. - The report anticipates that domestic demand will become a more significant growth driver, particularly supported by trade-in programs and promotional events like "618" [1][5]. Summary by Sections Domestic Market Dynamics - Domestic demand is expected to accelerate in 2Q25, following a brief slowdown earlier in the year, with trade-in programs resuming and promotional events boosting sales [1][5]. - The National Development and Reform Commission (NDRC) plans to disburse trade-in subsidies starting in July, which is expected to stabilize funding and support growth [1][5]. Competitive Landscape - Increased competition in the online channel is noted, particularly from smaller players like Xiaomi, which may impact revenue growth and margins for these companies [1][4]. - Despite the competition, the report suggests that the risk of a full-blown pricing war is limited, as premium products continue to grow faster than entry-level offerings [1][4]. Company Performance Expectations - Midea, Haier, and Gree are expected to report approximately 10% revenue growth and 10%-12% net profit growth in 2Q25, while Hisense is projected to face more challenges due to a slowdown in its central AC business [4][24]. - The report fine-tunes earnings forecasts for the covered companies, adjusting estimates by -6% to 2% to reflect recent operational data [4][21]. Price Target Revisions - Price targets for the covered companies have been revised down by -11% to 2% to reflect changes in earnings per share (EPS) and target multiples [21][27]. - Midea is expected to maintain its leading position due to its diversified revenue streams and strong market presence, while Gree is anticipated to benefit from strong domestic demand for air conditioning [6][27].

Investment Rating - The report does not explicitly provide an investment rating for the industry or specific companies Core Insights - The report highlights the impact of US tariffs on various sectors including appliances, autos, industrial tech, and solar companies, indicating a cautious recovery in production and shipment from China [1][4][19] China Consumer Durables - On average, companies in the consumer durables sector derive 35% of revenues from exports to overseas markets and 7% from exports to the US [2] - Companies are partially resuming production in China, but the pace of recovery varies based on global production capacity [4] - Tariff costs are largely borne by US clients, influencing manufacturers' decisions to resume production in China [4][5] China Autos - Auto OEMs derive 6%-26% of total revenue from China exports and 0%-10% from exports to the US [7] - Companies are cautious about restocking due to high warehousing costs and potential demand decline [7][8] - Some auto suppliers report stable or increasing orders post-tariff reduction, with minimal impact from US-China trade tensions [8][9] China Industrial Tech - Companies in the industrial tech sector are experiencing weakening domestic demand for capital goods, particularly among consumer goods manufacturers [12][14] - Despite a reduction in tariffs from 145% to 30%, the effective tariff burden remains around 55% for thin-margin manufacturers, leading to hesitance in new investments [14][17] China Solar - Solar exporters have seen a meaningful recovery in US shipments following tariff rollbacks, with companies restocking inventory ahead of upcoming regulations [19][20] - There is limited room for further pricing negotiations due to rising demand uncertainty and previous price increases [19][20] - Companies are becoming more cautious about capital allocation to the US, seeking diversified geographical exposure instead [20][21]

Investment Rating - The report does not explicitly state an overall investment rating for the industry or specific companies covered Core Insights - The recent US-China tariff rollback is expected to benefit covered companies directly through reduced tariff costs and indirectly through lower inflation and potentially higher household cash flows [2][4] - The report anticipates that the 90-day window for tariff negotiations may lead to faster-than-expected export growth in Q2 and Q3 as Chinese OEMs resume production for US orders [4] - The report highlights that different companies will have varying impacts from the tariff changes, with OEMs likely to maintain profitability-focused strategies while brands may adopt divergent pricing strategies [6][10] Summary by Sections Tariff Rollback Impact - The US will reduce its tariff increase on China from 145 basis points to 30 basis points, while China will lower its effective tariff rate on US imports to around 30% [1][2] - The tariff rollback is larger than previously expected, leading to revised GDP forecasts for both the US and China [2] Company-Specific Impacts - Companies like Xinbao are expected to see faster revenue growth due to their leading position in the small appliances sector, while brands like Anker, Roborock, and Ecovacs may experience limited revenue changes in the current quarter but better growth in H2 2025 [6][21] - The report revises EPS forecasts for Anker, Xinbao, Roborock, and Ecovacs upwards by 2%-9% for 2025-2027, reflecting the alleviation of demand and margin pressures [21][23] Capital Expenditure and Production Strategies - Limited changes in CAPEX plans are expected in the near term due to ongoing uncertainty regarding future tariff rates [5] - Companies are likely to continue leveraging ASEAN countries for manufacturing, depending on future US tariff rates on the region [5] Share Price and Valuation - Share prices of covered companies rebounded after initial corrections, with major white goods companies expected to be least impacted due to diversified production bases [10][11] - The report notes divergent performance across sub-sectors, with some companies like Anker facing greater downside risks despite a rebound in share prices [11][20]