Core Insights - The pet economy is experiencing explosive growth, becoming a significant driver of consumption in the Zhenjiang Economic Development Zone [1] - By 2024, the number of pets in urban China is projected to reach 120 million, driven by changing consumer attitudes and market demand [1] Company Insights - Jiangsu Bernat Pure Pet Food Co., Ltd. specializes in high-end pet food and is recognized as a national high-tech enterprise, leading in functional pet food development [5] - Bernat Pure achieved a total output value of 225 million yuan last year and holds a strong position in the fresh high-end pet food market [6] - Aipet Group (Jiangsu) Technology Co., Ltd. launched several new pet medicines and health products, achieving sales exceeding 40 million yuan within six months [11] Industry Insights - The pet industry in Zhenjiang Economic Development Zone is robust, with notable companies like Bernat Pure and Aipet Group contributing to a complete industry chain including pet food, veterinary services, and pet boarding [12] - The region produces approximately 150,000 tons of pet feed annually, accounting for 30% of the province's output, establishing itself as a major pet food production area in Jiangsu [13] - Local enterprises are enhancing competitiveness through product innovation and collaboration with universities, focusing on personalized services to improve product quality and sales [13] - The local government is actively supporting the pet industry through tailored services and policy incentives, facilitating the growth of companies like Bernat Pure and Aipet Group [14]