《专业选择避坑课》

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宣布停播后的张雪峰,真的有动谁的蛋糕吗?
首席商业评论· 2025-06-05 03:54
Core Viewpoint - Zhang Xuefeng, a prominent figure in the education industry, has announced a potential withdrawal from live streaming, raising questions about his future direction and the impact on the education consulting market [3][5][21]. Group 1: Zhang Xuefeng's Current Status - Zhang Xuefeng has evolved from a test preparation teacher to a successful entrepreneur, running a company that offers various educational services, including live streaming and educational consulting [5][9]. - His live streaming sessions have generated significant revenue, with reports indicating he can earn over 100 million yuan in a single session [5][9]. - The education consulting sector, particularly in college admissions, has seen a surge in demand, with a reported annual sales exceeding 200 million yuan for his courses [9][10]. Group 2: Market Impact and Competition - Zhang Xuefeng's approach has disrupted traditional education consulting firms, creating a head effect that challenges the existing value distribution in the education sector [14][20]. - His influence has led to increased competition among educational institutions, as many parents and students flock to his recommendations, impacting enrollment in various programs [16][27]. - The rise of his popularity has also attracted criticism, with some former users becoming detractors due to perceived inaccuracies in his predictions and advice [12][16]. Group 3: Future Considerations - Zhang Xuefeng's recent announcement to potentially step back from live streaming may be a strategic move to reassess his business model amid changing regulations and market dynamics [28][29]. - There is speculation that he may transition to a behind-the-scenes role, focusing on nurturing new talent and possibly preparing for a company IPO [29][30]. - The evolving landscape of the education sector, including new policies requiring certification for educational live streaming, may necessitate a shift in his business strategy [28].