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《医疗器械BD白皮书》
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全文免费下载!《医疗器械BD白皮书》正式上线
思宇MedTech· 2025-07-18 06:22
Core Viewpoint - The article emphasizes the importance of Business Development (BD) in the medical device industry, highlighting that success often relies on strategic transactions rather than solely on product success [1][2]. Group 1: Importance of BD - BD is not merely an additional capability but a structural advantage that should be integrated from product design, registration strategy, and market validation [2]. - The medical device industry's rules are changing, necessitating a readiness to engage in transactions [2]. Group 2: Key Scenarios for Medical Device Companies - The white paper aims to provide practical guidance for medical device companies on how to accelerate growth and navigate challenges [1]. - It addresses various scenarios such as finding the first business through licensing, designing cooperation structures for international expansion, and integrating investment with sales during financing [3]. Group 3: Structure of the White Paper - The white paper is divided into six chapters covering topics from product authorization, strategic partnerships, overall mergers and acquisitions, to enhancing a company's "tradeability" and future trends [2].
另一条增长路径:《医疗器械BD白皮书》即将发布
思宇MedTech· 2025-07-16 04:26
Core Viewpoint - The article emphasizes the importance of business development (BD) capabilities in the medical device industry, highlighting that many excellent companies struggle to secure their first transaction due to a lack of understanding of how to engage in business collaborations [2][4]. Summary by Sections Purpose of the White Paper - The white paper aims to address the challenges faced by medical device companies in executing transactions and to provide practical guidance on business development [3][4]. Content of the White Paper - The white paper is designed as a practical knowledge manual for medical device companies, investors, and industry participants, focusing on key scenarios such as business cooperation, product licensing, strategic investment, and mergers and acquisitions [2][7]. - It is not merely a marketing document for investors but a reference guide based on real operational issues, detailing how to negotiate, what to discuss, and common pitfalls to avoid [2][7]. Target Audience - The white paper is intended for a broad audience, including: - Medical device BD professionals who need a comprehensive understanding of structured transaction capabilities [7]. - Investment institutions and BD teams looking to engage in the medical device sector [12]. - Product teams aiming to expand internationally but lacking methodological support [12]. Key Insights and Trends - The white paper discusses various collaboration models, including product licensing, equity investment with sales binding, and overall exit strategies through mergers and acquisitions [7]. - It includes case studies, such as the acquisition of MAKO by Stryker and strategies employed by Chinese companies in investment and sales transactions [7]. - Future trends in medical device BD are highlighted, including international expansion, combination transactions, early-stage positioning, and team function upgrades [7].