Core Insights - The CPOP exhibition showcased the "Card Game Three Kingdoms" series as a representative of Chinese original IP, highlighting its cultural appeal and global influence [1][6] - The exhibition featured 20 outstanding Chinese IPs that have performed well overseas, marking a shift from individual breakthroughs to collective international expansion [1][6] Group 1: Cultural Representation - The "Card Game Three Kingdoms" integrates traditional art forms such as comic strips, shadow puppetry, and Peking opera, creating a cultural bridge between history and modernity [3][5] - The design team transformed the classic narratives from "Romance of the Three Kingdoms" into collectible cards, allowing for both appreciation and storytelling [3][5] Group 2: Product Features - The series includes various card types like "Hero Cards," "Chapter Cards," and "General Cards," with the "Chapter Cards" particularly attracting attention for their nostalgic design [5][6] - The "Chapter Cards" recreate classic stories like "Oath of the Peach Garden" and "Three Heroes Fight Lü Bu," using traditional aesthetics to enhance the cultural experience [5][6] Group 3: International Expansion - The overseas dissemination of "Card Game Three Kingdoms" reflects a transformation in Chinese cultural symbols from passive output to active international engagement [6][8] - The company has established subsidiaries in Japan, the United States, and Hong Kong to expand its global market presence, promoting Chinese card games worldwide [8][9] Group 4: Future Plans - The company plans to develop more traditional cultural IPs, including collaborations with renowned artists and adaptations of classic Chinese literature [9][11] - Future projects include a series based on Jin Yong's novels, aiming to further promote Chinese chivalric culture internationally [9][11]