以"响BANG"演出季为核心，上海文化广场深化演艺码头影响力，全年音乐剧及舞台剧场次占比达 80%，英语、法语、德语等多语种佳作构建起国际化艺术交流平台。 法语新锐作品《莫里哀》复购率高达40%，百老汇原版《查理与巧克力工厂》首度来华带来纯正合 家欢体验，德语经典音乐剧《莫扎特！》《伊丽莎白》、法语音乐剧《罗密欧与朱丽叶》等口碑力作轮 番掀起观演热潮。 《罗密欧与朱丽叶》四度回归一票难求，更在演出期间迎来"年末大戏"品牌的第100万名观众许女 士。她说："在这里看过多少部作品已经数不清了，反正每年都要来好多次，上海文化广场是体验多元 文化的一扇窗。" 通过前瞻性策划与专业化运营，剧院不仅高效引进国际新作，更以主题衍生、场景融合等方式延伸 观演体验。例如，《大状王》是剧院自2019年起持续跟踪的剧目；《莫里哀》自2023年法国首演后两年 内快速引进落地，并协调国际团队提前三周抵沪完成全环节合成排练；《樱桃园》专属邀约国际影星于 佩尔来华；德语音乐剧《莫扎特！》首度实现国内四城巡演。 孵化原创作品走向世界 在引进优质海外作品的同时，上海文化广场以节展平台与自制孵化为双核，推动华语音乐剧从孵化 到输出的全链条发展。 ...

Core Insights - The stage adaptation of "Spirited Away" concluded its run in Shanghai, showcasing the strong market appeal of classic IPs with over 78,000 attendees across 42 sold-out performances [1] - A significant portion of the audience, 50%, traveled from outside Shanghai, including nearly 2,000 international ticket buyers, indicating a broad cultural interest [1] - The event successfully attracted new members to the cultural venue, with 75% of new registrations coming from the performance [1] Audience Engagement - The performance generated a vibrant atmosphere, with many attendees dressing in themed costumes, reflecting the deep connection fans have with the story [1] - Interactive experiences were provided at the venue, including dining options and merchandise from Studio Ghibli, enhancing the overall audience experience [1] Collaborative Offerings - A popular "One Day Spirited Away" ticket and hotel package was launched in collaboration with a local hotel, quickly selling out and providing a comprehensive cultural experience [2] Cast Experience - The cast members took the opportunity to explore Shanghai, sharing their experiences on social media, which helped to engage local audiences further [3] - The cultural venue has a lineup of upcoming performances, including "Swan Lake" and various musical events, indicating a continued focus on diverse cultural offerings [3] Ticket Sales and Promotions - The "Enjoy Shanghai" cultural consumption voucher initiative saw significant early engagement, with 937 users purchasing over 1,300 tickets, generating ticket sales exceeding 810,000 yuan [3]