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《神奇4侠》
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中国观众,已经看腻美国超级英雄了?
Hu Xiu· 2025-08-28 12:01
Core Insights - The popularity of superhero movies in China is declining, with recent releases like "Superman" and "Fantastic Four" performing poorly at the box office [1] - There is a growing disconnect between younger audiences and superhero films, leading to a lack of interest in these franchises [1] Industry Analysis - The summer box office for superhero films has seen significant underperformance, indicating a potential shift in consumer preferences [1] - Factors contributing to the decline may include changing cultural tastes among younger viewers, who are less engaged with traditional superhero narratives [1]
观众口味变了?外媒:17年来,DC首次战胜漫威
Huan Qiu Shi Bao· 2025-08-11 22:38
Group 1 - The new Superman film directed by James Gunn has unexpectedly become the top choice for superhero fans this summer, outperforming Marvel's Fantastic Four in box office performance [1] - As of October 10, the North American box office for the new Superman stands at $330 million, with a global total of $570 million, while Fantastic Four has earned $230 million domestically and $430 million worldwide [1] - The success of Superman is attributed to its clear positioning and positive reviews, achieving an 83% freshness rating on Rotten Tomatoes, and correcting the darker tone of previous DC superhero films [1] Group 2 - The shift in audience preferences has allowed DC to "undisputedly defeat Marvel" for the first time in 17 years, as the box office returns for superhero films have significantly declined [2] - Despite Marvel's past successes with films like Spider-Man: No Way Home and Deadpool, their recent releases, including Thunderbolts and Fantastic Four, have not attracted large audiences [2] - The superhero genre is at a crossroads, with DC needing to expand its universe with new projects like Supergirl to meet upcoming challenges from Marvel's anticipated releases [2]
好莱坞入侵7月,救市特事特办
3 6 Ke· 2025-06-30 23:50
Core Viewpoint - The current market is experiencing a chaotic phase with a prevailing pessimistic sentiment, particularly highlighted by the underperformance of domestic films, which has allowed imported films to capture significant market share [1][3]. Group 1: Market Overview - The overall market remains relatively stable, with the weekend market cap maintaining around 150 million, but the performance of domestic films is notably weak, with only one domestic film, "酱园弄," remaining in the top five box office rankings [1][2]. - Imported films, particularly "名侦探柯南," are performing exceptionally well, with projections to reach 400 million, significantly surpassing the average for the series, indicating a shift in market dynamics [2][3]. Group 2: Domestic Film Performance - The domestic film "酱园弄," initially anticipated to perform well, has faced criticism and only managed to gross around 400 million after a strong opening day of 90 million, reflecting a decline in confidence in domestic productions [3][4]. - Other domestic films, such as "恶意" and "无名之辈2," are struggling to replicate past successes, further emphasizing the challenges faced by the domestic film industry [3][4]. Group 3: Hollywood Film Impact - The upcoming release of three Hollywood blockbusters in July, including "神奇4侠," is seen as a response to the declining performance of domestic films, indicating a shift in strategy to bolster the summer box office [4][13]. - "侏罗纪世界" is expected to play a crucial role in revitalizing the market, with significant pre-release interest, as it is anticipated to attract audiences amid the current downturn in domestic film performance [8][9]. - The overall sentiment is that the influx of Hollywood films could provide necessary support to the market, as the concept of a "protection month" for domestic films appears to be fading [4][13].