Core Viewpoint - Pop Mart (09992) has seen a significant increase in stock price, rising over 4% during trading, attributed to the launch of new Halloween-themed products and strong consumer demand during recent holidays [1] Group 1: Product Launch and Sales Performance - On October 9, Pop Mart will launch the Halloween-themed WHYSOSERIOUS series online, featuring blind box plush keychains priced at 159 yuan and CRYBABY plush tags priced at 179 yuan [1] - The recent release of the "Starry Person Delicious Moments Series" blind box on September 29 sold out instantly on the official platform, indicating strong consumer interest and demand in the secondary market [1] Group 2: Market Trends and Future Outlook - Morgan Stanley's recent report highlights that Pop Mart is expected to benefit from multiple upcoming consumer peak seasons, including China's National Day and Western holidays such as Halloween, Thanksgiving, and Christmas [1] - The firm anticipates sustained sales momentum due to ample inventory of popular products, new product launches, and store expansions [1] - The IP product market is noted to be substantial and growing, with Pop Mart's differentiated business model and competitive advantages positioned to capture the increasing "kidult" consumer demand [1]

Core Viewpoint - Pop Mart (09992) has seen a stock price increase of over 4% during trading, currently up 3.53% at HKD 263.8, with a trading volume of HKD 3.176 billion [1] Group 1: Product Launch and Sales Performance - On October 9, Pop Mart will launch a Halloween-themed WHYSOSERIOUS series of new products online, including blind boxes and plush keychains priced at RMB 159 and RMB 179 respectively [1] - During the National Day holiday, Pop Mart's IP "Starry Person" showcased multiple pop-up stores and themed exhibitions in cities like Shanghai, Beijing, and Chengdu [1] - The new product "Starry Person Delicious Moments Series" blind box sold out instantly on the official platform on September 29, with a significant surge in demand in the secondary market [1] Group 2: Market Outlook and Consumer Trends - Morgan Stanley's recent report indicates that Pop Mart will experience several consumption peaks in the coming months, including China's National Day and Western holidays such as Halloween, Thanksgiving, and Christmas [1] - The firm expects sustained sales momentum due to sufficient inventory of popular products, new product launches, and store expansions [1] - Morgan Stanley believes that the market size for IP products is substantial and continues to grow, and Pop Mart's differentiated business model and competitive advantages position it well to capture the increasing "kidult" consumer demand [1]