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奇瑞总结出海3.0经验——“四个开发”与“四心”
Zhong Guo Jing Ji Wang· 2025-04-24 12:50
Group 1 - Chery Group showcased 53 significant models at the Shanghai Auto Show, highlighting new technologies and product offerings, including the all-new QQ and the sci-fi inspired Fengyun A9 special edition [1] - The theme of Chery's exhibition was "Chinese Cars, Global Champions," reflecting its explosive growth in sales, particularly in overseas markets, where it has been the top exporter of Chinese self-owned brands for 22 consecutive years [3][5] - Chery's global cumulative car users have exceeded 16.3 million, with over 4.7 million users overseas, attributed to its "four developments" strategy tailored to local consumer needs [5] Group 2 - Chery began its export journey in 2001 with 10 Fengyun cars and has since expanded to exporting engines to over 80 countries, with a projected milestone of over one million vehicles exported in 2024 [6] - The Chery Tiggo 5X recently achieved its one millionth export, joining the ranks of the Tiggo 7, while the company maintained its position as the leading Chinese car exporter in the first quarter with 255,465 vehicles exported [8] - Chery's sales in the first quarter reached 620,025 vehicles, a 17.1% year-on-year increase, with electric vehicle sales soaring by 171.8% [10] Group 3 - Chery's brand value has surged by 163% to 25 billion yuan, ranking 45th in the Hurun Brand List and placing it among the top three in the automotive manufacturing sector [12]