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以“小标志”撬动“大产业”,苏州吴中地理标志事业再启新程
Yang Zi Wan Bao Wang· 2025-09-29 15:05
Core Viewpoint - The event held on September 28 focused on the integration of geographical indication protection and industrial development in Wu Zhong District, aiming to inject new momentum into the high-quality development of local特色产业 [1] Group 1: Geographical Indication Products - Three geographical indication products, "Dongshan Baisha Loquat," "Xishan Qingzong Loquat," and "Wuzhong Jitoumi," were successfully converted into protected products, ranking first in the city [2] - Four specialized logos for geographical indication products were officially released, enhancing brand value and product recognition [3] Group 2: Standards and Workstations - Seven group standards for geographical indication protection products were initiated, covering the entire production chain from cultivation to quality testing [4] - Three new geographical indication workstations were established to serve as hubs for promoting trademark brands and supporting rural revitalization [5] Group 3: Professional Training - A training session was conducted by intellectual property experts to enhance the knowledge and skills of participants regarding geographical indication protection and brand operation [6] - The event marked a milestone in Wu Zhong District's geographical indication protection efforts and set a new starting point for high-quality industrial development [6]
今年东山枇杷减产三分之一:当地加码文旅转型,国际化提速
Di Yi Cai Jing· 2025-05-18 11:26
Core Insights - The production of loquats in Dongshan Town has decreased by approximately 30% year-on-year due to climate impacts, leading to a supply shortage and a 20% increase in purchase prices [1][5][10]. Group 1: Production and Pricing - The loquat yield in Dongshan Town has dropped to about one-third compared to last year, primarily due to drought conditions [5]. - The largest individual grower's annual yield is approximately 12,000 pounds, reflecting a 30% reduction from previous years [5]. - The increase in purchase prices has partially offset the loss in production, with quality control measures improving the premium for high-quality fruits [5]. Group 2: Tourism and Economic Impact - Dongshan Town has initiated a cultural tourism season to attract visitors, combining traditional customs with modern experiences, which has led to increased visitor numbers [4][12]. - The average stay of tourists has increased from 1.5 days to 2-3 days, significantly boosting local consumption, including a 30% rise in dining and agricultural product sales [12]. - The occupancy rate of local accommodations reached 92% during the peak tourism period, with over 50,000 pounds of loquats sold directly by farmers [12]. Group 3: E-commerce and Logistics - Online sales now account for 65% of loquat sales, with logistics improvements allowing for rapid delivery to consumers [6]. - The number of logistics shipments for loquats has increased by 209.6% year-on-year, with a total of 195,700 shipments recorded [6]. - Local logistics companies are enhancing services to support farmers, including the establishment of dedicated sorting centers for loquats [6]. Group 4: Export Potential - Dongshan loquats have begun to be exported to international markets, including Dubai, Japan, and South Korea, although current export volumes are less than 1% of total production [15]. - High cold chain transportation costs and strict delivery timelines pose challenges for scaling exports [15]. - Efforts are being made to reduce transportation costs and improve export logistics through innovative packaging solutions [15]. Group 5: Agricultural and Industrial Development - The agricultural output value for Dongshan Town in 2024 is projected to be 850 million yuan, with loquats contributing 523 million yuan [13]. - The town is also focusing on industrial transformation and attracting investment to diversify its economic base [16]. - In 2024, the town's GDP is expected to reach 4.766 billion yuan, with a year-on-year growth of 6.6% [16].
一口入夏,东山白沙枇杷上市
Su Zhou Ri Bao· 2025-05-10 23:51
Core Insights - The East Mountain White Sand Loquat is starting to be available for sale, with peak season expected from May 17 to the end of May [1][2] - The total production of East Mountain loquats is expected to be slightly lower than last year's over 10,000 tons due to drought conditions, but the quality is anticipated to improve due to favorable weather during the harvesting period [2] Production Details - The main variety "Baiyu" accounts for 85% of the total loquat production in East Mountain, with other varieties like "Guanyu" and "Zao Huang" also being harvested [1] - The overall fruit size this year is smaller, primarily medium-sized fruits [2] Pricing Information - Prices for medium-sized loquats are expected to remain stable compared to last year, while larger fruits may see a slight increase due to lower production [3] - Last year's prices were approximately 30 yuan per jin for medium-sized fruits and over 50 yuan per jin for large fruits [3] Purchasing Options - To facilitate sales and reduce traffic congestion, six temporary loquat sales points have been established along the ring road in East Mountain [4] - E-commerce and online sales have become significant channels for loquat distribution, with logistics services enhancing delivery efficiency [4] - Consumers can expect same-day delivery within the Jiangsu-Zhejiang-Shanghai region, with a 50% increase in logistics personnel and temporary collection points this year [4]
【视频】苏州东山白沙枇杷开采上市!全国超200个城市可实现“次日达”
Yang Zi Wan Bao Wang· 2025-05-10 15:11
Core Insights - The East Mountain White Sand Loquat is entering its peak season, with initial harvests starting on May 10 and expected large-scale availability from May 17 [1][2] - Due to previous drought conditions, the overall production of East Mountain White Sand Loquat is anticipated to be slightly lower than last year, with smaller fruit sizes but improved sweetness [1][6] Production and Quality - East Mountain is one of China's four traditional loquat production areas, renowned for its White Sand Loquat, which has received national honors and is recognized for its quality [4] - The main variety, "Baiyu," constitutes 85% of the total loquat production in East Mountain and is known for its thick flesh, high juice content, and sweetness [6] - The total planting area for loquats in East Mountain has reached 29,000 acres, with a total production exceeding 10,000 tons in 2024 [11] Pricing and Market Trends - The price of East Mountain White Sand Loquat is expected to remain stable compared to last year, with small to medium fruit priced around 30 yuan per jin and larger fruit above 50 yuan per jin [8] - The loquat industry has seen a significant increase in brand recognition, with e-commerce and micro-businesses becoming primary sales channels [13] Logistics and Distribution - The logistics network for loquat distribution has expanded, with over 500 collection personnel and 90 temporary collection points established to facilitate local and national delivery [13] - Consumers can expect same-day delivery within Suzhou and next-day delivery to over 200 cities nationwide [13] Tourism and Local Impact - The loquat season attracts many visitors to East Mountain, leading to increased traffic and necessitating the establishment of temporary traffic management points in six villages to assist tourists [15]