Group 1 - The core point of the article highlights that the Danish toy group LEGO has achieved record sales in the first half of the year, with toy sales reaching 34.6 billion Danish kroner, an increase of 3.6 billion kroner or 12% compared to the same period last year [1] - The net profit after tax for LEGO was 6.5 billion Danish kroner, which is an increase of 0.5 billion kroner from the first half of 2024 [1] - The growth is attributed to the launch of 314 new sets by LEGO [1] Group 2 - LEGO has invested significantly to meet demand, with the LEGO Botanical Garden achieving great success during Valentine's Day and Mother's Day [1] - A new factory was opened in Vietnam in April, which will supply wooden toys to the Asia-Pacific region, marking LEGO's sixth factory globally [1] - The construction of a joint project for a factory and distribution center in Virginia, USA, is underway and is expected to open in 2027 [1] - LEGO opened 24 new stores this year, bringing the total number of specialty stores to 1,079 across 54 countries [1]