Core Insights - The 2025 Shenzhen Cross-Border E-Commerce Exhibition (CCBEC) took place from September 17 to 19, featuring over 1,500 exhibitors and covering 14 major categories of quality suppliers, cross-border e-commerce platforms, and professional service providers [1][6] - The total exhibition area reached 80,000 square meters, providing a comprehensive showcase of the entire cross-border e-commerce industry chain, offering diverse product choices and supporting services for attendees [1] Group 1: Exhibition Highlights - The exhibition focused on four main themed pavilions, showcasing popular cross-border categories such as beauty and personal care, hardware and building materials, consumer electronics, apparel and bags, festive supplies, food and beverages, home daily necessities, jewelry and stationery, health products, pet supplies, sports and outdoor items, and toys [3] - New sections were added this year, including "POD Zone," "Private Model Zone," and "Consumer Security Products Zone," along with the continuation of the "Cross-Border E-Commerce Logistics Zone," addressing industry hotspots and buyer needs [6] Group 2: Concurrent Activities - Multiple concurrent events were held during the exhibition, featuring experts from cross-border e-commerce platforms, corporate representatives, and industry leaders discussing trends, marketing innovations, overseas strategies, and cross-border payment issues through keynote speeches, roundtable discussions, and case studies [6][7] - Key activities included the Shenzhen Cross-Border E-Commerce Development Forum, which featured five new sessions covering topics like POD ecology, global digital trade, consumer security product selection, AI empowerment in cross-border trade, and European market strategies [7]