2026年是"十五五"开局之年。站在新的起点上，我国经济拥有更多积极因素支撑，也将涌现更多发展机 会和投资机遇。新年之初，我们推出"开局之年看大势"系列报道，聚焦2026年经济发展的新变化、新场 景与新活力，呈现一份有深度、有温度、有态度的趋势解读。 刚刚过去的2025年，"苏超"撬动票根经济，"村晚"带火乡村文旅，《哪吒之魔童闹海》刷新票房纪录， 潮玩"拉布布"掀起抢购热潮……从县域赛事到国潮IP，从实体商品到沉浸式体验，热潮奔涌的消费市 场，生动印证了我国超大规模市场的澎湃活力与无限潜能。 2026年，如何进一步释放内需潜力、拓展增长空间？在中央经济工作会议确定的2026年经济工作重点任 务中，"坚持内需主导，建设强大国内市场"排在首位，凸显扩大内需战略的重要性和紧迫性。随着扩大 内需战略持续深入，市场"乘数效应"与"结构红利"将充分释放，有望催生更大规模的新增消费市场。 精准施策提振内需 我国有14亿多人口和4亿以上中等收入群体，这个超大规模的市场基本盘为内需增长奠定了坚实基础。 但与此同时，内需不足仍是当前经济运行面临的主要挑战。 "差距也是潜力。"中国宏观经济研究院院长黄汉权指出，随着经济发展和人均 ...

Core Insights - The sixth China Cross-Border E-Commerce Fair (Fuzhou Cross-Border Fair) will take place from March 18 to 20, 2026, at the Fuzhou Strait International Conference and Exhibition Center, themed "Digital Empowerment for a Global Future" [1] - The event will feature over 3,000 quality exhibitors, 50 international purchasing groups, and more than 100,000 professional visitors, with an exhibition area exceeding 100,000 square meters, making it one of the largest professional exhibitions in the field of cross-border e-commerce in China [1] Industry Overview - The fair will showcase a complete cross-border e-commerce ecosystem, covering ten professional exhibition areas including home goods, gifts and cosmetics, furniture and decorations, consumer electronics, textiles and apparel, toys and baby products, hardware and automotive parts, and outdoor gardening, reflecting the industry's trend towards ecological and service-oriented transformation [3] - The application of big data and artificial intelligence in the fair aims to enhance the experience for buyers through improved matching services, creating a cross-regional and cross-industry business consortium [5] - The innovative dual circulation model of "industrial products going to rural areas and agricultural products going upstream" is designed to benefit farmers and create new profit growth points for businesses, reshaping the urban-rural commercial ecosystem [5] Future Directions - The fair will serve as a platform for global industry elites to discuss the new development pattern of cross-border e-commerce, providing new ideas for Chinese enterprises to explore international markets and injecting strong momentum into the digitalization of global trade [6] - This spring event will not only showcase high-quality products made in China but also present the innovative power of the digital trade era, opening a new chapter for the development of the global cross-border e-commerce ecosystem [8]

Core Insights - The 2025 Shenzhen Cross-Border E-Commerce Exhibition (CCBEC) took place from September 17 to 19, featuring over 1,500 exhibitors and covering 14 major categories of quality suppliers, cross-border e-commerce platforms, and professional service providers [1][6] - The total exhibition area reached 80,000 square meters, providing a comprehensive showcase of the entire cross-border e-commerce industry chain, offering diverse product choices and supporting services for attendees [1] Group 1: Exhibition Highlights - The exhibition focused on four main themed pavilions, showcasing popular cross-border categories such as beauty and personal care, hardware and building materials, consumer electronics, apparel and bags, festive supplies, food and beverages, home daily necessities, jewelry and stationery, health products, pet supplies, sports and outdoor items, and toys [3] - New sections were added this year, including "POD Zone," "Private Model Zone," and "Consumer Security Products Zone," along with the continuation of the "Cross-Border E-Commerce Logistics Zone," addressing industry hotspots and buyer needs [6] Group 2: Concurrent Activities - Multiple concurrent events were held during the exhibition, featuring experts from cross-border e-commerce platforms, corporate representatives, and industry leaders discussing trends, marketing innovations, overseas strategies, and cross-border payment issues through keynote speeches, roundtable discussions, and case studies [6][7] - Key activities included the Shenzhen Cross-Border E-Commerce Development Forum, which featured five new sessions covering topics like POD ecology, global digital trade, consumer security product selection, AI empowerment in cross-border trade, and European market strategies [7]