Core Viewpoint - The event "Financial Promotion of Consumption · Shopping in Qingdao" aims to implement a series of financial policies to boost consumer spending, with active participation from the Bank of Communications Qingdao Branch [1][3]. Group 1: Event Overview - The event features an innovative "policy + scenario + flow" three-dimensional linkage model, integrating finance and consumption to create a closed-loop ecosystem [3]. - It connects key industries such as tourism, retail, automotive, healthcare, real estate, and home appliances, planning six major themed exhibitions throughout the year to stimulate monthly consumption [3]. - The first day of the event attracted thousands of citizens, revitalizing the century-old courtyard [3]. Group 2: Financial Services Offered - The Bank of Communications Qingdao Branch set up promotional booths to introduce debit and credit card consumption benefits, along with interactive activities like WeChat lotteries and blind box events [3][5]. - The bank introduced its "Heartfelt Companion" wedding financial service brand and "Heartfelt Purchase" consumer finance service brand, aiming to meet diverse consumer needs [5]. Group 3: Future Plans - The Bank of Communications Qingdao Branch plans to continue implementing the "Finance for the People" concept, exploring new paths and methods to meet consumer demands and contribute to the city's economic development [7].